Features

MANY VOICES, ONE MESSAGE

Dear Business & Professional Event Sector (BE) Stakeholders, Industry leaders co-created The Iceberg in 2017 as the chosen metaphor for highlighting both the tourism benefits of events, but also the social, economic, and societal impacts aligned to the purpose of them. Thanks to funding support from the sector leadership, The Iceberg has used the intervening…

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How Vancouver Used the Event Impact Calculator to Secure the World’s Premier Tech Conference

From Destinations International: Destination Vancouver is a non-profit, member-based destination marketing and management organization that promotes the spectacular city of Vancouver, British Columbia, as a premier travel destination. We support Vancouverā€™s tourism industry through marketing initiatives, event support, and partnerships with local businesses and institutions to attract visitors from around the world with a mission…

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Incoming PCMA Chair Neil Brownlee Breaks New Ground

From PCMA: Neil Brownlee, head of business events at VisitScotland and chair of the 2025 PCMA Board of Directors and Trustees, talks about how he thinks his perspective as the boardā€™s first non-North American chair will help set the association up for future growth. Neil Brownlee attended his first Convening Leaders in 2011 in Las…

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The Race to Enrich Trade Show Data

From Exhibition News: For the hottest buzzword in the industry, very little is understood about data. At the recent IBTM World show in Barcelona, there was scarcely a session that didnā€™t mention its importance. Vice-president of European sales at Cvent Jamie Vaughan went so far as to say: ā€œAn event planner without data is just…

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SUCCESSION: Step Aside Old Man!

In Barcelona, Chief Strategy Officer at MCI Group, Oscar Cerazales, was put on notice by son Albert Cerazales-Garcia that organisations need to adapt to the generational demands of Millennials and Gen Z or face irrelevance. A compelling session hosted by Cerazales-Garcia and moderated by the impressive Group Learning & Development Director of MCI Group, Avinash…

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Beyond the Event: Creating Lasting Legacies in Singapore

From M&C Asia: In todayā€™s business event landscape, the most impactful gatherings are those that reach beyond traditional knowledge-sharing and networking to create meaningful and lasting change. MICE planners are now shifting their focus to extend event impacts far beyond the conference walls, creating positive effects on host communities, destinations, and society at large. According…

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Ireland Adopts Business Events Strategyā€“For Tourism & Beyond

Yet another country has pivoted ā€˜beyond tourismā€™ in its approach to business events, post-pandemic. FĆ”ilte Ireland and Tourism Ireland have combined to secure funding support of ā€˜Irelandā€™s Business Events Strategy 2030 ā€“ For Tourism and Beyondā€™, approved by Catherine Martin, the Minister for Tourism, Culture, Arts, Gaeltacht, Sport, & Media. The investment will see the…

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LOTR v GoT: Lessons for Associations, Content Strategy & Events

By Colm Clarke, Partner, Consultancy at Exempla Management & Consulting: Episode 1: Battling Business Models Hopefully your leadership transitions are more civilised than in a Game of Thrones episode, and your stakeholder groups are easier to align around common objectives than Tolkienā€™s elves and dwarves – but donā€™t ignore the lessons for associations provided by…

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What Does It Take for the Events Industry to Be Sustainable?

From PCMA: The program for the inaugural PCMA Convene 4 Climate, held Oct. 2-3 in Barcelona, Spain, in collaboration with the Strategic Alliance of the National Convention Bureaux of Europe, was designed in a way that recognized that we no longer have the luxury of time when it comes to global warming. That reality was…

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Trumpā€™s Climate Threats Rattle Worldā€™s Biggest Science Meeting

From E&ENEWS: Researchers attending the American Geophysical Union conference worry their work could disappear when a president who rejects climate science takes office. Censorship. Funding cuts. Layoffs. Those concerns loom over the worldā€™s largest conference of climate scientists as they brace for whiplash at the White House when President-elect Donald Trump takes office in six…

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US Medical Meetings: Skift Take on Election

From Skift Meetings: Robert F. Kennedy is promising big changes to the healthcare industry if he is confirmed as Secretary of Health and Human Services. When it comes to medical meetings, plenty is at stake. In 2023, $8 billion was spent on medical meetings, according to the Centers for Medicare & Medicaid Services (CMS). There…

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How Vancouver Used the Event Impact Calculator to Secure the World’s Premier Tech Conference

From Destinations International: Destination Vancouver is a non-profit, member-based destination marketing and management organization that promotes the spectacular city of Vancouver, British Columbia, as a premier travel destination. We support Vancouverā€™s tourism industry through marketing initiatives, event support, and partnerships with local businesses and institutions to attract visitors from around the world with a mission…

Read More

Incoming PCMA Chair Neil Brownlee Breaks New Ground

From PCMA: Neil Brownlee, head of business events at VisitScotland and chair of the 2025 PCMA Board of Directors and Trustees, talks about how he thinks his perspective as the boardā€™s first non-North American chair will help set the association up for future growth. Neil Brownlee attended his first Convening Leaders in 2011 in Las…

Read More

The Race to Enrich Trade Show Data

From Exhibition News: For the hottest buzzword in the industry, very little is understood about data. At the recent IBTM World show in Barcelona, there was scarcely a session that didnā€™t mention its importance. Vice-president of European sales at Cvent Jamie Vaughan went so far as to say: ā€œAn event planner without data is just…

Read More