AIME 2020 pre-empted the pandemic. AIME 2025 pre-empted the unfolding of a global trade and intellectual engagement crisis. As a case study in fortunate timing, the Asia-Pacific’s annual meetings and business events trade show illustrated the harmony of globalisation when in full flow. It’s hard to imagine how the AUS$400m of trade reported from this…
True to form, the BestCities Global Alliance continued to use its annual Forum to pursue association impact by gathering members of its association community for shared learning. The methodology for developing greater impact strategies came in the form of the 2nd edition of the ICCA Association Impact Masterclass following its inauguration by Founding Funders and…
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Sarah Fleming Associates has always maintained that in order to successfully engage a potential buyer and to attract conference business to any city or destination, it is important to be able to put forward a strong business case for holding an event or conference in the city. An effective lead generation programme should therefore focus on…
For more than fifty years the Antwerp Zoo Society has used the proceeds of its event spaces to support a very unique CSR undertaking… the operation of one of the oldest and most important zoological facilities in the world. Now, with the opening of the new Flanders Meeting and Convention Center Antwerp (FMCCA), this commitment will be…
In an emerging economy, sometimes the most valuable role a convention centre can play is one that, while essential to its own success, is also a generator of transferrable skills that will support development in many adjacent areas of the local economy. Such is the case with the Borneo Convention Centre in Kuching, Sarawak, where…
Under the leadership of its first Prime Minister, Lee Kuan Yew, Singapore became something of an economic miracle for a city-state which only gained independence from Malaysia in 1965. And despite a population of just over five million, the destination has transformed itself from Third World to First World in a single generation. It is now firmly established as a gateway…
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