Matt Pearce, Director of AIME held in Melbourne in February joins fellow attendees of the Leaders Forum to illustrate the role of events in sustaining post-COVID economies and societies.
Social License: “In God we trust, but everyone else must bring data.”
One significant takeaway is the heightened need for impact data, not just in persuading government of the role that events play in supporting their agendas, but for delegates to have the social license from a corporate sustainability perspective to attend.
