FULL DAY COURSE: Designed for non-financially-oriented individuals, employees with new budgeting responsibilities, or people who are just looking to broaden their scope of knowledge. You will start the day by learning or reviewing the basics of financial information and going over key terms and concepts so that the next time someone is talking about finances,…
The 2018 Marketing, Membership & Communications Conference is the can’t-miss event for association professionals looking to improve their marketing, communication, and membership strategies and learn about technologies and trends to enhance their business. Over two information-filled days, MMCC attendees will learn about the latest strategies for effective marketing and branding, membership recruitment, and member retention. Come prepared…
The Women Executives Forum explores the challenges and opportunities facing women leaders—executives in and aspiring to the c-suite—and how men and women can take action to support gender equality. The series of workshops features notable speakers from the association, nonprofit, and public sectors. Each edition of the Women Executives Forum features a thought-provoking keynote presentation…
Are your event’s exhibitor and sponsorship revenues declining? There could be many factors at play, including lower attendance, industry consolidation, and budget cuts. In this environment, what can you do to get the best ROI for your exhibitors and sponsors? In this program, one of six courses in the Business of Meetings Certificate Program, explore how you…
Building on the success of the 2018 PyeongChang Winter Olympics, Korea Tourism Organisation is organising a series of roadshows across Europe and America to promote South Korea as a conference and meeting destination. Vienna, Brussels, New York, Washington and London are on the itinerary, and several of Korea’s convention bureaux are exhibiting. From Association Meetings International…
The Bottom Line is designed for non-financially-oriented individuals, employees with new budgeting responsibilities, or people who are just looking to broaden their scope of knowledge. You’ll learn or review the basics of financial information—the key terms and concepts that even former humanities majors need to understand in order to succeed in thriving organizations. By the…
Save the Date for the PCMA Education Foundation Visionary Awards to honor the exceptional stars of the business events industry. From the red carpet to the awards program and the swinging after-party, the evening will be another night to remember. All proceeds from the Visionary Awards benefit the PCMA Education Foundation. The Foundation funds industry innovation,…
Your event begins and ends with the destination. Join this dynamic one-day event offering meeting professionals the opportunity to easily connect with over 140 destinations, and better understand how CVBs are the key to making your meeting a total success. Get Inspired, Learn, Network.
Join the Destinations International Foundation for a night of inspiration where leaders come together to celebrate the power of destinations and travel. Bringing together tourism industry leaders, the Spirit of Hospitality is a celebration of excellence and raises funds for the Destinations International Foundation to support education, research, advocacy and leadership development initiatives to empower destinations and…
As a meetings professional, you need to set aside time for strategic thinking to ensure that your organization’s events remain relevant to attendees and a valuable tool for member engagement. This informative one-day course reviews key principles of strategic thinking and examines how to apply them in your work planning face-to-face meetings.
For those who are new to the profession or have less than five years experience in the field, Association Management Week is composed of five one-day programs designed to build a strong understanding of the fundamentals and core functions of association management: Essential Practices in Association Management; Membership Development; Effectively Managing Volunteer Committees & Task Forces; Communication and Public…
In its second year, the PCMA Education Foundation Visionary Awards delivered on its promise to inspire all who attended the sold out event. More than 1,000 leaders in the business events were in attendance at the premier industry recognition event. From the red carpet to the awards program and the swinging after-party, the evening will be…
At this year’s Marketing, Membership & Communications Conference (MMCC), content leaders, keynotes, and solution providers will guide your thinking and provide you with tools to develop strategies that incorporate the idea of “going viral.”
This collaborative and dynamic one-day event offers meeting professionals the opportunity to connect with over 150 destinations in one location, and better understand how DMOs can drive more successful meetings. Destination Showcase has been completely revamped for 2017 to maximize opportunities for meaningful connections between planners and DMOs.
More than 1,000 industry professionals will gather this spring at the re-designed Foundation awards event, the 2016 Visionary Awards, to honor these luminaries’ extraordinary contributions. Attendees will experience an Oscars-like evening with red carpet arrival, awards show, and after party, hosted by the PCMA Education Foundation and presented in partnership with the Austin Convention and…
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