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A Deep Dive into the Velo-City Conference

From BestCities: The Velo-city Conference, organized by the European Cyclists’ Federation (ECF), is the world’s leading annual event for cycling advocates and city planners. Each year, it brings together more than 1,500 delegates from over 60 countries—policy-makers, industry leaders, academics, and everyday cyclists—to drive forward change in urban mobility. This case study explores how Velo-city…

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Economic Impact of Business Events Booming in Developed Regions

From M&IT: There has been notable growth in budget stability and economic impact for business events across developed regions, according to the Global Destination Report 2024. Commissioned by The Business of Events, this year’s report has again been produced in collaboration with SFA Connect, ICC Belfast, and IBTM World, with a focus on insights from…

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Meetings And Events Industry: Looking Good In 2025

From Forbes: A new study promises a positive outlook for the meetings and events industry next year. American Express Global Business Travel (Amex GBT) published its 14th annual Global Meetings and Events Forecast to provide a look ahead to the coming year. The forecast is based on a combination of interviews with industry experts and…

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The Role of Business Events in Combatting Over-Tourism

From Conference & Meetings World: Can business events play a role in helping to tackle global issues like over-tourism? This is one of the topics to be discussed at this month’s IBTM World Forum for Advocacy, in partnership with The Business of Events. Eloísa Urrutia (pictured), head of global sustainability, meetings & events at American…

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How Advocacy can Unlock the Global Events Economy

From M&IT: The IBTM World Forum for Advocacy promises to be a crucial moment for the industry, according to Martin Fullard, director, The Business of Events. In an industry that contributes over US$1.6 trillion to the global economy, the true value of business events extends far beyond the staggering financial statistics. A preview of The…

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Global Barometer Points to Sustained Recovery for Business Events

Today, the Events Industry Council (EIC), the global voice of the business events industry, released its quarterly Global Events Barometer for Q2 2024. The numbers reflect positive momentum for the global business events industry in almost every region around the world. In 2024 Q2, the hotel group room nights index increased to 106. This represents…

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Spending on Experiential Marketing Tops Pre-pandemic Levels

From Industry Dive: Global experiential marketing spending is expected to reach $128.35 billion in 2024, rising above pre-pandemic levels for the first time, according to recent research PQ Media shared with Marketing Dive. The expected 10.5% jump in experiential marketing spend this year outpaces the 9.7% growth seen in 2023. Strong investments from both B2B…

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Business Travel Set to Surpass Pre-Pandemic Levels

From Modern Diplomacy: A new report from the World Travel & Tourism Council has revealed that business travel is set to surpass pre-pandemic levels this year, faster than previously predicted, to reach a record US$1.5TN. The rise of remote working during the pandemic had a disproportionate effect on corporate travel, compared to leisure travel, with…

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Events Industry Optimism Still High According to Forecast

From Conference & Meetings World: 74% of events professionals are optimistic about the health of the industry, according to the American Express Global Business Travel (Amex GBT) Meetings & Events 2025 forecast. To gather results, the report surveyed over 500 meetings and events professionals worldwide. Although the outlook is still positive, 74% optimism actually marks…

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Incentive Travel Index 2024 Survey Highlights

From Incentive Travel Index: A joint initiative of the Incentive Research Foundation (IRF) and Society for Incentive Travel Excellence (SITE), the Incentive Travel Index (ITI) is the business events industry’s most authoritative study of the global incentive travel market and its impact on corporations, agencies and the supply chain in destinations. The Index is undertaken…

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Corporate Event Market Expected to Reach $1,171.3 bn Globally by 2032

From yahoo!finance: The corporate event market is growing due to the increasing demand for experiential marketing and brand-building activities, driven by companies looking to engage stakeholders and enhance customer experiences. Additionally, advancements in event technology, such as virtual and hybrid formats, are expanding the market’s reach and reducing logistical barriers.

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World Tourism Day 2024: A Global Message of Tourism for Peace

From UN Tourism: Tourism has committed to embrace its unique role as a pillar of peace and understanding. On World Tourism Day 2024, UN Tourism brought sector leaders from every global region together around a common vision and commitment to building a “peace-sensitive sector”, recognizing its potential to build bridges and foster understanding. The official…

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GDS-Movement Announces Finalists of the 2024 GDS-Awards

From GDS-Movement: The Global Destination Sustainability Movement (GDS-Movement) is excited to reveal the finalists for the 2024 GDS-Awards, honouring destinations that excel in regeneration, innovation, and impact. The awards, to be presented during the sold-out GDS-Forum & CityDNA Autumn Conference, on 16 October at the Bruges Royal Municipal Theatre, celebrate destinations that set new benchmarks…

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Global Travel Market to Grow 10% Per Year up to 2026

From Conference & Meetings World: Phocuswright, leading travel research firm, reports that the global travel market will grow 6-10% per year through 2026. The industry has now surpassed pre-pandemic levels, with a total spend in 2023 of $1.5tn. ‘Online travel’ was a recurring trend of the Phocuswright’s Global Travel Market Report 2024. The sector is…

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Time to Get Involved (Wherever You Are)!

From TSNN, by Tommy Goodwin: From bringing back international exhibitors and attendees to attracting and training the next-generation workforce, there is a lot happening in Washington, DC that will impact the future of the trade show industry. While ECA brings industry leaders and advocates to our nation’s capital annually for Legislative Action Day, we know…

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How Worried Should we be About Mpox?

From BBC: The rapid spread of mpox – what used to be called monkeypox – in parts of Africa has been declared a global emergency. A new form of the virus is at the heart of concerns, but there still remain huge unanswered questions. Is it more contagious? We don’t know. How deadly is it?…

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BestCities: Pioneering Legacy in Global Conferences

From BestCities: In the dynamic world of international conferences and business events, few organizations have left as indelible a mark as BestCities Global Alliance. By leveraging its network of premier global destinations, BestCities has reshaped the conference industry and established a legacy of profound, lasting impact. From fostering groundbreaking research collaborations to inspiring transformative policy…

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Double-Digit Revenue Growth Projected for Global Trade Show Industry

From TSNN: The global exhibition industry is on track to achieve record revenues this year, according to UFI, the Global Association of the Exhibition Industry’s latest Global Exhibition Barometer flagship industry report. Released on August 8, the 33rd edition of UFI’s bi-annual report, designed to take the pulse of the worldwide exhibitions industry, was concluded…

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Northstar/Cvent Meetings Industry PULSE Survey | August 2024

From Northstar Meetings Group: The latest Meetings Industry PULSE Survey, co-produced and sponsored by Cvent, reveals that high costs remain among planners’ most pressing concerns. However, the investment is wise: 78 percent of the 470 survey respondents say face-to-face gatherings are more valuable than other sales, marketing and business-development initiatives. Among other noteworthy findings: Optimism…

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