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Two Thirds Impacted by Trade Show Absences

Two-thirds of those who exhibit at business events say their absence has had a notable and detrimental impact on business. So says a study of the recovery of trade shows from research specialists Explori together with Iceberg partner UFI, the global association of the exhibition industry. From Exhibition World…

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Small is Beautiful: The Future of Association Business Events

International association meetings, particularly those that are attracting thousands of delegates, were once the prized targets of all convention bureaux. COVID-19 has made the immediate future smaller and more regional. But this trend was already underway and should not frighten destination marketing organisations. From editor’s blog at Association Meetings International…

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Future Meeting Ideas: Martin Sirk Brainstorms Beyond the Nostalgia

Nostalgia inhibits our imagination, according to Martin Sirk, Iceberg partner Global Association Hubs’ International Advisor. Nostalgia isn’t what it used to be, says The Iceberg. Here Martin offers some innovative brainstorming of future meeting concepts in which associations could play leading roles. From Association Meetings International…

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Webcast: Meeting and Event Design Accepted Practices Guide

The Events Industry Council just released the “Meeting and Event Design Accepted Practices Guide” (see Research). More guides are to come from the EIC powered APEX COVID-19 Business Recovery Task Force. A webcast offered insights and answered audience questions about the new document. From Northstar Meetings Group…

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Better Approaches to Virtual Engagement: Five Suggestions

As associations continue to stage virtual conferences because of COVID-19, many are concerned about replicating the interaction, networking, engagement and hallway conversations that are staples of face-to-face events. During a webcast from Iceberg partner ASAE, presenters shared five tips on how to achieve them. From Associations Now…

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ESR’s ECR 2020: Vienna Radiology Congress Runs Virtually

Europe’s largest medical meeting in radiology and radiotechnology, the European Congress of Radiology, was held exclusively online for the first time this year. A record 15,265 delegates from over 130 countries took part, an increase of five percent in delegate numbers from the 2019 edition. From Association Meetings International…

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A New Remote Normal: The Plans of AC Forum Member Associations

In times like the current pandemic, how can associations begin to plan for the years ahead when decisions they are taking today may no longer be valid even in the very near future? Association not-for-profit AC Forum explains how its members anticipate changes in the sector and in their events. From Boardroom…

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Meeting and Event Design Accepted Practices Guide

In July 2020 the Events Industry Council released the Meeting and Event Design Accepted Practices Guide. It is intended to serve as a resource and educational tool for industry professionals to utilise. This guidance also is intended to be global and universal in nature. The work will continue to evolve through regional workshops led by task…

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COVID-19 Recovery Dashboard (July 13th – 16th)

The results of the July COVID-19 Recovery Dashboard survey of 476 planners and 212 suppliers reveal a sharper divide between the two in several key areas. For instance, only one third of planners expect to see smaller local and regional events leading the recovery once the crisis is over (41 percent in the June survey),…

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The 2020 IACC Meeting Room of the Future

For the fifth year in a row, IACC is pleased to present a ground-breaking report that combines research and insights into the top issues facing the global meetings and conference industry. The 2020 IACC Meeting Room of the Future™ report brings together insights from meeting and conference venues, hotels and urban conference venues across three continents,…

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CTA Pivots CES 2021 to Digital Event

The CTA (Consumer Technology Association) has announced the cancellation of January’s CES 2021 in Las Vegas. The huge event draws around 170,000 visitors annually. Now organisers say they will create in its place an all-digital experience designed to keep exhibitors and customers connected. From Exhibition World…

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A Reality Check for the Global Business Events Sector from Martin Sirk

Martin Sirk is International Advisor for Iceberg partner GAH (Global Association Hubs). In a sharp reality check for the business events sector, he warns that successful reopening relies on a much wider containment of the pandemic than the industry on its own can ever achieve. The economy and health are not zero-sum trade-offs or parallel-track…

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CES 2021 Goes Online: The End of the World That Once We Knew

The largest business-to-business, face-to-face exhibition in the US, CES 2021, has moved to being an online, all-digital event. In 2019 CES had 170,000 visitors, 6,000 media, plus 4,000 exhibiting businesses from every corner of the world. The early pivot sent shock waves across an industry already devastated by the pandemic. From UFI…

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Not Another Industry Statement: The JMIC Global Manifesto

Months now into the COVID-19 pandemic we are awash in sector pronouncements and assertions, even if the route to recovery in this challenging situation remains rather unpredictable. But the recent global manifesto from the Joint Meetings Industry Council is a little different. So says JMIC’s Executive Director Rod Cameron…

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If Content Compels, Attendees Pay for Virtual Events

In planning a hybrid or digital event, content is key to success. Panelists said as much during the first hybrid webinar of The Hague Convention Bureau. Talking through the viability of such events were a corporate and two association planners, a meeting design expert and a hotel executive. Article includes webinar video. From PCMA…

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Associations: The New Dawn After COVID-19 There to Grasp

Associations are perfectly placed to reshape the world emerging from lockdown. They are repositories of expertise and best practice. They are trusted curators of information. They connect people all around the world and provide lifelong learning beyond university. But is this an opportunity they will grasp? From Association Meetings International…

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Ways to Decarbonise Conference Travel Beyond COVID-19

COVID-19 has forced a rethinking of travel. Many conferences have been cancelled. Some have gone virtual. This analysis looks at actions that might reduce conference travel emissions by up to 90 percent, including holding a conference biennially in accessible locations, plus having both regional hubs and more virtual events. From Nature…

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A Virtual Events Guide for Associations: Myth, Fact and Opportunity

In the rush to pivot strategies for the new normal, it’s easy to lose sight of what matters for an association and its members. Here is a guide to this transformative shift for associations and their congresses, including the delegates, sponsors and technology: the myths, facts and opportunities around virtual events. From MCI…

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