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Global Economic Significance of Business Events: Video

A new study has found that the business events industry boosts global gross domestic product by $1.5 trillion. Karen Kotowski, CEO of the Events Industry Council, which is behind the Global Economic Significance of Business Events report, discusses its findings with Carina Bauer, CEO of IMEX, which was one of the partners in the research. From IMEX…

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Incentive Travel and Higher Purpose: Not What or How, But Why?

The recent Incentive Travel Industry Index has detected changes in the sector’s rationale. While the top reasons remain sales, revenue and overall profitability, some “softer” objectives have climbed up the rankings and are impacting event design and desired outcomes. In particular, improving relationships between workers and management now holds second place. From SoolNua’s Pádraic Gilligan at Padraicino…

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Global Business Events Worth $1 Trillion

Business events add more than $1 trillion to the global economy, preliminary results of the Events Industry Council’s first Global Economic Significance of Business Events study show. In 2017, according to the Iceberg partner’s report, business events brought together more than 1.4 billion participants in over 180 countries. From PCMA…

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Global Business Events Impact $1 Trillion

A new study has valued the global business events industry at more than $1 trillion. Preliminary results were announced by Iceberg partner The Events Industry Council at IMEX America. The full report is available from November 9th. The Global Economic Significance of Business Events is the first research of its kind. From Association Meetings International…

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Four Years’ Growth for Meetings Industry

A decade after the 2008 global economic recession, the meetings industry has bounced back and settled into a new normal of steady and stable growth, according to American Express Meetings & Events. The 2019 Global Meetings and Events Forecast also shows that planners are feeling pressure from both consolidation and disruptive suppliers. From CIM News Magazine…

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The Association Model: Not a Dead End After All, Says Research

The rise of the ‘individual’, modern consumerism, social media, open-source publishing: all have been cited as reasons why the traditional association model is doomed. It’s a viewpoint which does assume that associations are incapable of self-reform. And yet industry research keeps showing the number of international association meetings going up and up. From Association Meetings International…

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Incentive Growth: Spending More Budget on More Attendees

Company spending on incentive programmes is growing with the evidence that they’re effective at driving productivity. But research from the Society for Incentive Travel Excellence, an Iceberg partner, has found that while budgets have increased, average spending per attendee has remained the same for most. More employees are being invited on trips. From Skift…

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The Power of Events

Events that create a long-lasting legacy share a common element: putting change first. This research report is our effort to encourage all event planners (where possible) to ask different questions and to seek different results. Planning an event is often a matter of priorities. What results do we want? What is the purpose of the event…

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A Modern History of International Association Meetings

The International Congress and Convention Association’s newest industry report “A Modern History of International Association Meetings – Update: 1963-2017”, released to celebrate ICCA’s 55th anniversary, reveals the results of an extensive study of 55 years of growth in the industry. The report marks an important milestone in ICCA’s history and recognises the continued influence of…

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Association Meetings History Published

International association meetings continue to show “robust growth”, according to a new history of the sector. The International Congress and Convention Association report “A Modern History of International Association Meetings – Update: 1963-2017” was released to mark ICCA’s 55th anniversary. From Association Meetings International…

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Incredible Impacts: Winners Announced

Three more of the $7,500 “Incredible Impacts” awards have been made by the International Congress and Convention Association, together with BestCities Global Alliance, to meetings that have made a lasting mark outside their own walls. Down Syndrome International, the Society for Ecological Restoration, and the Union for International Cancer Control are the three associations recognised. From PCMA Convene…

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PCMA Reveals “20 in their Twenties” 2019

Wondering who the business events leaders of the future are? The Professional Convention Management Association has announced its “20 in their Twenties” class of 2019, the sector’s brightest young talent. Although the list is dominated by North Americans, professionals from Italy, Bulgaria and the UK are also in the group. From Association Meetings International…

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Multi-Hub Meetings: Partially Virtual in Multiple Locations

Some things just work better when you’re hearing from two locations at the same time. The industry has been talking for a while about virtual and hybrid meetings, both on the rise. But what about multi-hub events (partially virtual meetings where groups in different places share the same programme at the same time)? From PCMA…

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“Tourism” or “Economic Development”? The Debate Continues

The debate about whether business events are “tourism” or “economic development” has been rumbling on for a decade. At a JMIC meeting earlier this year, the room decided “economic development” was the correct term. But one Iceberg partner finds himself going both ways (and with a spectacular mixing of metaphors).  From SoolNua’s Pádraic Gilligan at Padraicino…

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David Peckinpaugh: Designing Experiences for the Future of Events

Event designers are always imagining new ways to harness audience attention and make experiences memorable. But the pressure to be bigger and better than last year always seems to grow. David Peckinpaugh spoke at the Experient “Change Agents”-themed conference earlier this year, and here offers views on video about experience design. From Maritz Global Events…

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Event Waste: Meetings’ Green Credentials Take Centre Stage

The meetings industry has a huge environmental impact, from the distance delegates fly, to the reams of paper printed and kilowatts of energy used. As green culture takes hold, events with environment-friendly certification already have a market advantage. As expectations rise, this will become a minimum requirement. Views include Iceberg partner IAPCO. From Skift…

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Meetings Industry Gender Equality: Quotes on Quotas

Only seven percent of global CEOs are women. That stark fact opened a discussion about meetings industry gender equality at Cvent CONNECT Europe in London. Sitting on the panel were the CEO of Iceberg partner IMEX, Carina Bauer, and Fast Forward 15’s Fay Sharpe. Views on gender quotas proved extremely interesting. From editor’s blog at Meetpie.com…

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2019 Meetings and Events Future Trends

There has never been a more exciting time for meetings and events. The growth in sophisticated venues across the globe and innovation in tech is making boundless creativity a reality. And smarter ways of using data to fine-tune the value around meetings programs are in full effect. The digital revolution and use of social media…

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