From UFI:
2024 will go into the history books as the best year the global exhibition industry has ever recorded, measured by revenues—topping out an astonishing comeback after the global pandemic. Investors remain eager to put money into our industry’s core business model of connecting people for trade and innovation, but the future will see challenges escalate, existing developments pick up speed, and complexities grow.
So, what lies in store for 2025? Once again, the UFI team has been listening to and talking with UFI members and industry leaders worldwide to get their views on what lies ahead next year. Here, short but not always sweet, is our view on the trends that will shape the next 12 to 18 months.
Continue reading here…
5 Trends in 60 seconds:
