“2017 was a good year for UK meetings industry sales growth” reports Louise Goalen, Chair of HBAA, as the HBAA Meetings Barometer results for 2017 are revealed.
The average spend per meeting and average spend per delegate in the UK both grew significantly year on year in 2017, despite a slight decline in the average daily delegate rate.
These are among the notable results revealed in the HBAA Meetings Barometer for 2017, developed in partnership with The MeetingsBenchmark.
HBAA Meetings Barometer 2017 (HBAA press release)
HBAA Meetings Barometer 2017 (HBAA infographic)