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AIPC Delivers Ongoing Legacies Through Future Shapers Program

AIPC’s second Future Shapers intake graduated on Tuesday 18 July, following a competitive on stage pitch to solve convention centre industry challenges, at the AIPC Annual Conference in Luxembourg. In the grand finale of their eight-month accelerated leadership programme, two teams competed to convince the industry’s CEOs and senior leaders… From The Association Magazine…

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Virginie De Visscher – Championing a New Era of Travel

IMEX Brand Ambassador, Tanja Knecht spoke to Virginie De Visscher, Senior Director at Business Events at Destination Canada, about their IMEX-EIC Innovation in Sustainability Award winning project, the Canadian Business Event Sustainability Plan and their strategy to drive positive change within the global business events industry.

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Associations Creating Impact – Not a Trend, the New Normal

By Maraika Black, Advocacy, Policy, and Public Health Coordinator, European Association for the Study of the Liver: Health conferences have traditionally focused on actors directly involved in the field – specialists, medical experts, general practitioners, researchers, nurses, and allied health professionals. It has long since been a source of prestige and professional mobilisation for delegates…

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Meet in Wales Appoints SFA Connect as New Ambassador Agency

From Meet in Wales: Meet in Wales has partnered with SFA Connect to further expand its ambassador programme and increase knowledge and learning within Wales across the association conference sector. SFA will support the Ambassador Wales Conference Programme which mirror’s the destination’s wider strategy of working with specific sectors that underline the country’s industrial strengths….

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LEGACY: The Destination / Association Disconnect

SFA Connect founder, Sarah Fleming, voices concerns at the lack of association engagement by destinations Sarah Fleming, CEO & Founder of lead-generation and bid support agency SFA Connect and Iceberg Ambassador, explains the processes involved in preparing destinations in their bidding for relevant conferences and events which support both the key sectors as well as…

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Western Canada’s MICE Destinations Are Pillars of Success

By Jeff Heilman, from Meetings Today: Destination Canada’s Business Events team has a remarkable record of creating innovative initiatives, backed by in-depth market research and analysis, to promote, amplify and advance the Canadian meetings industry. This evolving program is geared principally to Canada’s priority economic sectors. These comprise life sciences, agribusiness, advanced manufacturing, finance and…

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PCMA Convene Magazine | Adjusting to Changes

A European medical association has found that its pre-pandemic siteselection strategy, which prioritized a legacy engagement project, has not proven to be viable in the current environment. By Michelle Russell: The pandemic has upended destinations’ view of business events as some kind of “subsidiary of tourism,” UK-based global urbanist Greg Clark, who spoke at the…

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Too Big to Fail: Legacy Conferencing is the Future of Associations

Matty Rubenstein has been advising senior association executives for 15 years   Over the last 15 years I’ve had the most fantastic opportunity to work with senior executives across almost every division of IEEE, the Institute of Electronic and Electrical Engineers, in New Jersey. It’s one of the biggest associations in the US, generating revenue of almost $½…

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