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In this dynamic and fun Masterclass we will explore traditional communication strategies and how they can be applied to communicating sustainability and enhance its purpose. You will be introduced to remarkable examples of storytelling by destinations and brands that inspire and elevate sustainability and make it accessible to broader audiences. We will explore behaviour change…
Virginie De Visscher is Senior Director of Business Development – Economic Sectors at Destination Canada. She is also an Iceberg ambassador. In two video viewpoints, she outlines Canada’s economic sector-specific approach to destination marketing and the increasing focus the organisation is now placing on both leaving business event legacies and on measuring their final impact….
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Tommy Goodwin is Vice President for the Exhibitions & Conferences Alliance (ECA), a newly-formed association dedicated to the recovery and advancement of the business events industry. In this role, he leads ECA’s advocacy and member engagement work on behalf the interconnected ecosystem of exhibitors, show and event organizers, suppliers, venues, and destinations that comprise the…
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Matt is the CEO and co-founder of Talk2 Media & Events. Talk2 ME owns and runs a variety of trade and consumer exhibitions throughout Australia. Every year Talk2 ME works with some of Australia’s best brands as partners on exhibitions that attract almost 200,000 highly engaged visitors through their doors. Talk2 Media & Events was…
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Anna is a business event and tourism professional with European and Canadian expertise. She studied for her career at the University of Brighton in the UK and subsequently worked for international tour operators Thomas Cook and Cosmosair group before emigrating to Canada in 2005. British Columbia was her home for the first eight years, honing…
The CDME program prepares senior executives, who want to advance their careers to blend theory with experience and application of knowledge to help industry leaders thrive in a constantly changing environment. The program focus is on vision, leadership, productivity and implementing business strategies.
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Sherrif Karamat, CAE, is President and CEO of PCMA and CEMA, the world’s largest community for Business Events Strategists, providing senior-level education, networking, and market intelligence for the global business events industry. Karamat leads the vision, mission and promise for PCMA’s global family of brands. He is a prominent business architect, enabling communities to become…
On-demand education from experienced industry professionals: This series of lessons can be reviewed at your own pace, on-demand, saving your progress as you go. At the end, you will take a quiz on what you’ve learned to receive a certificate of completion for CMP credits.
Discover how Singapore, as a premiere business event destination, can help you organize impactful conferences. In this special Knowledge Capital Boardroom MiniCourse, Carrie Kwik, Executive Director Europe, Singapore Exhibition and Convention Bureau, explains what makes Singapore so special when it comes to organizing high-quality association events that will have long-lasting legacies both for your organization…
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For the last 15 years, Guy has been delivering award-winning consulting services focused on helping cities, governments, corporations and associations step up, scale up and speed up their sustainability programmes and regenerative practices. Guy’s pioneering work has been recognised with 22 sustainability awards including the Events Industry Council Pacesetter Award, and recognition as a Fellow…
GDS-Movement and Meet4impact changemakers, Jessica Vandy and Alexis Kereluk, and Simpleview’s Future Tourism Group lead, David Peacock, discuss how to how to build momentum and action to develop lasting positive value through sustainability efforts that continuously support more regenerative tourism on the Future of Tourism podcast. “We need to take a very careful look at…
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Alex Alles joined JMIC Joint Meetings Industry Council in August 2022. There he is responsible for the overall operations of the association as well as the project office of the Net Zero Carbon Events. NZCE is an industry-wide initiative aiming to help stakeholders of the meetings and events sectors to decarbonise. Before joining JMIC, Alex…
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