Sector: Advocacy

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Tests Over Quarantine Say UFI and SISO

Two event industry associations have called on governments to prioritise coronavirus testing over quarantine so as to “keep business going”. Iceberg partner UFI, global association of the exhibition sector, with Society for Independent Show Organisers SISO want policymakers to make use of rapid antigen COVID tests. From Association Meetings International…

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Legacy Beats Tourism Receipts for Sarawak

A convention bureau leader has argued that knowledge and inward investment stimulated by business events has a “far greater value” than tourism receipts. Announcing new performance figures, the acting CEO of BESarawak Amelia Roziman said association meetings had “deeper” legacy benefits. From Association Meetings International…

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Destination Three Rs: Research, Relevance, Relationships

The “new normal” notwithstanding, the preference across the industry for holding in-person meetings is clear. So what do both venues and destination marketing organisations need to focus on to maximise their attendance in-person now as hybrid meetings proliferate? Sarah Fleming, Managing Director of Sarah Fleming Associates, has some ideas on the subject. From Sarah Fleming…

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GAH’s Martin Sirk and Association Leaders Talk Going Global

Iceberg partner Global Association Hubs’ International Advisor Martin Sirk interviewed four association leaders in preparation for an online education session during the recent #PlanetIMEX event. They discussed how the pandemic has impacted operations, is reshaping thinking, and what international meetings might look like in future. From Boardroom…

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Austria’s Labour Law Conference Chooses Not to Go Virtual

For 55 years the Austrian Society for Labour Law and Social Law has held its annual conference in Salzburg. This year proved no different. The conference was postponed from April until October to make sure it could be live under the belief that unrecorded public speaking is freer and “off-the-cuff”. From Association Meetings International…

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UFI’s 2020 NGL Grant Recipients Talk Hybrid Exhibitions

UFI’s NGL Grant promotes the next generation of leadership within the exhibition sector, rewarding young professionals who show initiative driving change and innovation in their own area. 2020’s recipients have been saying why they applied for the Iceberg partner scheme, and also discussing the role that hybrid offerings play in the sector. From UFI…

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AMI’s Deep Dive Talks 2020 with UFI Leader Kai Hattendorf

Kai Hattendorf, the MD and CEO of Iceberg partner UFI, the exhibitions industry’s global association, has just been a guest on the AMI Deep Dive podcast. Talking to AMI editor James Lancaster, he discusses the impact of the pandemic on the sector, its longterm future, plus advocating economic value to government. From Association Meetings International…

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The Iceberg 2021 / 2022: Partners and Ambassadors

It is time once again to grab your own little piece of The Iceberg! The call has just been issued for partners and ambassadors through 2021 and 2022. Iceberg Founder and Producer and James Latham believes sharing storytelling and advocacy is the best possible route to wider appreciation of the sector and its vital role in…

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JMIC & SDGs – Meeting the World’s Sustainable...

A new report published by the Joint Meetings Industry Council (JMIC), which presents The Iceberg, offers the most comprehensive assessment yet of meetings industry activities addressing the full range of the United Nations Sustainable Development Goals (UNSDGs). The program was an extension of an initiative begun by Iceberg partner UFI, the global association of the…

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Advancing Event Legacies Through Impact Measurement

Iceberg partner BestCities Global Alliance has collaborated with associations and destinations around the world to build new research around a “legacy language” and impact measurement indicators. This highly ambitious and innovative project involved an extensive study with over fifty interviews and surveys with destinations and associations across the world from a broad spectrum of sectors and disciplines….

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Diversity and inclusion – Fast Forward 15

The overall objective of this survey was to understand how inclusive events are as an industry. The survey also considered education, career progression, perceived success and salary. Diversity and inclusion – Fast Forward 15 (Fast Forward 15 website) Diversity in Events Has “a Way to Go”, Reveals Report (Meetings & Incentive Travel article) Women in Exhibitions (Exhibition News…

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Waste Management in the Exhibitions Industry – 1st Edition

This report addresses the issue of waste in the exhibitions industry. It derives from several actions of Iceberg partner UFI, including the set-up of dedicated regional task forces around the world and the selection of best practices. Compiled by Greenview, a member of the UFI Sustainable Development Working Group, the report also includes a detailed…

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EICC’s 25th Anniversary Marks £720m Impact

The EICC (Edinburgh International Conference Centre) was marking 25 years of operation in the same week as revealing that 2019 was its most successful ever year. The venue has made an economic impact of over £720 million since opening its doors in 1995, with £12.6 million achieved in 2019. From Meetings & Incentive Travel…

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Study Published Around Impact Measurement

Iceberg partner BestCities Global Alliance has released a global study of legacy impact measurement in the business events sector. Whilst it is recognised legacy impact makes a significant contribution to the true value of meetings, there are too few indicators and measurement tools in place for the task. From Meetings International…

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Hong Kong Launches Venue Subsidy

The managers of the Hong Kong Convention and Exhibition Centre have welcomed the launching of a subsidy scheme to “reinvigorate” the local business events industry. The HK$1,020 million ($131 million) deal offers to cover the full venue rental costs for exhibitions and global conventions. From Association Meetings International…

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2020’s Top 25 Industry Influencers Named

2020’s Top 25 Influencers within the Meetings Industry have been named. The list includes the Events Industry Council’s Amy Calvert, Destination DC’s Elliott Ferguson, the Iceberg partner UFI’s (and also JMIC’s) Kai Hattendorf, plus Iceberg partner Talley Management Group’s Gregg Talley. From Northstar Meetings Group…

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Three in Four European DMOs Face Cuts

A survey on funding from Iceberg partner European Cities Marketing has shown 75 percent of Europe’s city destination management and marketing organisations have seen budget reductions as a direct result of the pandemic, some reporting cuts of over 50 percent. From Conference & Meetings World…

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Association-Friendly Regional Destinations Can Still Fuel Growth

COVID-19 has slammed the brakes on the international expansion of associations, their big conferences having been essential to delivering such goals prior to the pandemic. International Advisor Martin Sirk, of Iceberg partner Global Association Hubs, says that association-friendly regional destinations are the answer. From Boardroom…

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Exhibitions Think Tank Final Report Gathers Sector Opinions

The first Exhibitions Think Tank has launched a report gathering insights from over 150 sector professionals and setting out ideas for the future of the global industry. Two surveys plus close to 100 online sessions have culminated in a resource that will support the sector adapting to future changes. From Exhibition News…

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