Sector: Advocacy

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Coronavirus: Azerbaijan Standardises Hygiene

In a move sure to be replicated across all destination marketing, the Azerbaijan Tourism Board (ATB), partnering with the country’s State Tourism and Food Safety Agencies, has launched SAHMAN (Sanitation and Hygiene Methods and Norms). PwC is to audit the initiative, which will cover all aspects of tourism. From Meetings International…

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Coronavirus: ASAE Aid Plea Gains Ground

Another round of coronavirus relief has been passed by the US Congress without the inclusion of professional and trade groups. But there are signs that legislators are now aware of the need to widen out eligibility to such non-profits. Iceberg partner ASAE and thousands of other associations have been pressing the case. From Associations Now…

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Coronavirus: IFEMA’s Medical Miracle Brings Optimism and Hope

The conscription of venues as field hospitals can be seen as one of the grimmer aspects of the COVID-19 crisis, but can also foster optimism and hope. Ana Carrazon, Congress Sales and Logistics Expert at IFEMA Feria de Madrid, has been working as a volunteer at the IFEMA Hospital. From Association Meetings International…

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Coronavirus: Expo 2020 Delay Should Reinforce Purpose and Legacy

BIE (the Bureau International des Expositions) has just unanimously agreed to postponing Expo 2020 Dubai. The rescheduled event will become a global celebration that the COVID-19 crisis is over. There are precedents for postponement across the past history of world fairs, and Dubai’s own back catalogue has seen other milestone events. From Meetings International…

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Coronavirus: Tokyo’s Congress Corporation Reports from Japan

Tokyo-based Congress Corporation has sent Iceberg partner Boardroom a letter outlining the current status of the Japanese events industry. The COVID-19 crisis even saw the 2020 Summer Olympics being postponed. Having also had to weather SARS in 2003, Congress President Noriko Takeuchi has been among those lobbying for government relief. From Boardroom…

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Coronavirus: Future Formats to Include Virtual and Hybrid

Matthias Schultze, the German Convention Bureau’s Managing Director, has been discussing the future of meeetings with Christina Buttler, the MCI Germany Director of Strategy and Innovation (MCI is a partner of The Iceberg). She is sure virtual and hybrid events will still be revolutionising established formats even after the current crisis ends. From GCB…

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Coronavirus: Predicting New Norms for Future Meetings and Events

COVID-19 has made virtual events necessary, acceptable and habitual. The crisis will change the industry beyond recognition in that meeting face-to-face will not take place for a while at anything like the usual scale and frequency. In the mid to longer term, social distancing and hygiene protocols will also transform. From SoolNua’s Pádraic Gilligan at Padraicino…

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Gender Equality in MI Leadership: Trying to Shatter Glass Ceilings

Hillary Rodham Clinton chose the Javits Center for her election night party in 2016, but in the end didn’t shatter its glass ceiling. Leadership gender equality within the meetings industry was discussed at a Cvent CONNECT Europe panel in October hosted by BBC Director of Creative Diversity June Sarpong (pictured). From Meetings & Incentive Travel…

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Melbourne: Meetings Drive Destination Growth

The recent staging of Iceberg partner AIME (the Asia Pacific Incentives and Meetings Event) was not only a platform to showcase the strength and resilience of the region’s events industry, but also as always of destination Melbourne itself. Last October Melbourne Convention Bureau posted record results for the financial year 2018 – 2019, with over…

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Innovative Events: Science Meeting Experiments

In January two scientists wrote an article asking why conference design for those involved in scientific research has been slow in evolving. While some science meetings are surely guilty as charged, others do have an appropriately innovative approach. Here are ten that break with tradition to design experiences with big impact. From PCMA…

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Convention and Exhibition Centres as Temporary Emergency Facilities

This AIPC and UFI guidance aims to help convention and exhibition centres prepare for and perform in an exceptional role they were not designed for but are increasingly being asked or forced to perform: as temporary emergency facilities. The immediate worldwide concern and context for this guidance is the COVID-19 pandemic. Convention and Exhibition Centres…

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Coronavirus: A Virtual GMID Talks Recovery

During education sessions of the suddenly virtual Global Meetings Industry Day (GMID), leaders from Meeting Professionals International, IMEX and other sector organisations advised fellow professionals to focus on long-term recovery and to work together to help the industry come back stronger than before. From Northstar Meetings Group…

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Coronavirus: US’s AHA Leads Mask Challenge

A nationwide initiative led by the American Hospital Association is working to ramp up production of the personal protective equipment (PPE) that healthcare workers need during the COVID–19 pandemic. The 100 Million Masks Challenge joins up manufacturers, community businesses and individuals to leave a life-saving legacy. From Associations Now…

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Coronavirus: ASAE in Association Aid Plea

Iceberg partner ASAE plus almost 3,000 associations have asked the US Congress to provide further aid for trade and professional groups during the COVID-19 crisis, and to make such not-for-profits eligible for small business interruption loans. The recent $2.2 trillion CARES Act does little to assist associations. From Associations Now…

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Coronavirus: Why Pick Conference Centres as Emergency Hospitals?

In January, the Javits Center in New York was hosting a meet-and-greet for the American Kennel Club. Now the space is housing 2,600 hospital beds. Across the US the story is the same, inside venues like McCormick Place in Chicago and the Michigan Expo Center. But why choose them for this use? From Fast Company…

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Medical Associations: Involving Patients in Medical Congresses

Once they relied on actors or even mannequins, but more and more medical associations now involve real patients in their congresses. Whether as speakers, panellists or co-designers, they add a different perspective. The result is meetings that are engaging, insightful and enlightening. From Association Meetings International…

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Coronavirus: MCI’s Oscar Cerezales on Post-Crisis Strategy

Oscar Cerezales (pictured on right), Global Executive VP Corporate and COO Asia Pacific at Iceberg partner MCI, received the prestigious PCMA Chairman’s Award in January. Today he’s at working from his Singapore home, while pondering the flexible, diversified, and consolidated events industry that will emerge beyond coronavirus. From Event Crisis…

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Coronavirus: Change, Learning and Banging the MI Drum Together

Everything has changed. Meeting and travel are banned. Venues are hospitals. Events are online. We are learning so much about ourselves, but also need the world outside to learn about us and our £70 billion sector. Together we have to keep banging the drum. From editor’s blog at Meetings & Incentive Travel…

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