Sector: Destination Marketing

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Western Canada’s MICE Destinations Are Pillars of Success

By Jeff Heilman, from Meetings Today: Destination Canada’s Business Events team has a remarkable record of creating innovative initiatives, backed by in-depth market research and analysis, to promote, amplify and advance the Canadian meetings industry. This evolving program is geared principally to Canada’s priority economic sectors. These comprise life sciences, agribusiness, advanced manufacturing, finance and…

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The Sydney Handprint: Pride of a Nation

The Southern Hemisphere’s very first WorldPride held in Sydney, Australia in March, over 17 days extending to 400 events proved an opportunity to galvanise the LGBTQIA+SB community in standing together in a powerful call for equality. The Theme: Gather. Dream. Amplify and Sydney delivered on every level as Robin Mack, Executive General Manager for Commercial…

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Destinations International Releases 2023 DestinationNEXT Futures Study

The DestinationNEXT Futures Study provides a comprehensive overview of the most significant trends affecting both leisure tourism and business events from around the world as well as a list of key strategies leaders can implement to help ensure the success of their organizations and destinations. The report is a key tool for any destination organization…

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CityDNA Report Unveils Impressive Post-Pandemic Recovery

The latest edition of the City Travel Report by CityDNA reveals a significant rebound in European city tourism, as cities achieved an average growth rate of 79.6% in 2022, surpassing the previous year’s rate of 36.7%. The report, featuring results from 115 European cities, showcases the remarkable progress made in the post-pandemic recovery.

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Virginie De Visscher – Championing a New Era of Travel

IMEX Brand Ambassador, Tanja Knecht spoke to Virginie De Visscher, Senior Director at Business Events at Destination Canada, about their IMEX-EIC Innovation in Sustainability Award winning project, the Canadian Business Event Sustainability Plan and their strategy to drive positive change within the global business events industry.

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50 Years of ‘Meetings Made in Germany’

By Matthias Schultze: In 1973, the GCB German Convention Bureau was founded. 50 Years of ‘Meetings Made in Germany’ is a reason to celebrate, to look back and, more importantly, to look ahead. Cue this three-article series, discussing key aspects that have shaped our industry over the past decade and will continue in future…

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Destinations as the Driving Force of a Conference

In this podcast, Bregje Frens talks to Martin Sirk, a vibrant conversation about the biggest challenges and opportunities for associations, how the relationship between destinations and associations have evolved over the last years and about the initiative of the Global Association Hubs Partnership (GAHP). From Conferli…

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BestCities Appoints Loren Christie as New Managing Director

Taking over the role of MD from Lesley Williams, who led the BestCities team for three years, Christie has over 25 years of experience in travel, tourism and business events and has held leadership roles with Starwood Hotels & Resorts and Destination Toronto, and spent 20 years in broadcast television. From M&C Asia…

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3 October 2023

CityDNA Autumn Conference, Valencia, Spain

The CityDNA Autumn Conference’s 3 days are not to be missed, as it joins in a collaborative DIY towards Destination Positive. It will be stacking Lookout Towers for new inspiration and supercharged thinking and explore how best to Build the Foundation of a truly Destination Positive future. In the spirit of CityDNA’s community of sharing…

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Take Part in the Association Sustainability Survey

Iceberg Partner ICCA, and Iceberg Ambassador Destination Canada, are conducting a joint survey focusing on sustainability in the events and destination management industries. Your participation in this survey will play a crucial role in shaping collective efforts towards achieving the targets of the Paris Agreement on climate change. Complete the survey…

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17 August 2023

ICCA Sector Venues International Business Workshop, Cancun, Mexico

ICCA Business workshops are a quick and effective way to get a well-informed overview of what offers are available on the market from ICCA members and to exchange knowledge best practices between associations and meeting suppliers. During the workshop, a series of one-to-one business meetings will take place where all associations executives will have the…

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Key Trends Shaping the Business Events Industry

By Pamela Wilton, Destination Canada: In today’s rapidly evolving business landscape, staying ahead of the curve and identifying the key trends that can significantly impact business events is crucial. A Meeting Professionals International article recently popped up in my feed, sharing Michel Wohlmuth’s perspective on the emerging trends shaping the business events industry…

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29 August 2023

Destination Hawaii, Wailea, Hawaii

Destination Hawaii—Northstar’s destination-specific hosted-buyer event—brings together the most highly-qualified meeting and incentive buyers with top destinations, hotels/resorts, cruise lines, DMCs, DMOs and tourism offices from the islands of Hawaii. Attendees participate in one-on-one pre-scheduled appointments, gain industry insights from our guest speakers and network with this exclusive group. This unique event is hosted by Northstar…

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