Sector: Destination Marketing

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Aerospace Hubs: Star Cities and Orbiting Meetings

Toulouse, Montreal, Singapore, along with Seattle, South East England and Bengalaru in India, are all destinations with clusters of innovation in aerospace. Where knowledge collects, so do associated meetings, so these hubs of expertise in this exciting sector are also attracting significant international events. From Association Meetings International…

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Student Employment Legacies for Vienna’s ESOC

Vienna has hosted ESOC, the 21st European Symposium for Organic Chemistry, in the process consolidating its strengths in the sector. Alongside the scientific programme, the meeting introduced its first-ever associated job fair for PhD and postdoctorate students, with companies participating in the technical exhibition conducting interviews on site. From AMI Intellectual Capitals…

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Tokyo Wins ISDE 2022 World Congress

The World Congress for Esophageal Diseases is expected to be bigger than ever when it returns to Tokyo in 2022. The International Society for Diseases of the Esophagus was founded by Dr Kōmei Nakayama in 1979, and its first World Congress was held in Japan’s capital in 1980. From AMI Intellectual Capitals…

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BestCities Launches Global Legacy Award

Iceberg partner BestCities Global Alliance has launched its Global Recognition Award, celebrating associations who deliver positive change and leave lasting legacy in the cities where they meet. The International Society of Nephrology (ISN) and the Young Presidents’ Organization (YPO) were each awarded $500, both grants creating further legacies. From Association Meetings International…

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Green IIOA Brings Glasgow Almost £1m

Glasgow Convention Bureau has reported an almost £1 million boost to the city’s economy after hosting the recent 27th International Input-Output Association Conference. The IIOA meeting was in the UK for the first time and attracted a record number of delegates from nearly fifty countries. Sustainability was critical in its staging. From Meetings & Incentive Travel…

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CTICC Confirms 105 International Meetings

Over one hundred international conferences, expected to attract over 127,000 delegates, are to take place at CTICC, the Cape Town International Convention Centre, until 2026. The events will have significant impact on the Western Cape and South African economy. According to ICCA rankings, Cape Town is the leading meetings destination in Africa. From the Event…

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Quebec Ambassadors Secure Eleven Events

The Quebec City Convention Centre has hailed an “outstanding” year in which it hosted 210 events, among them 71 conferences, and over 216,000 delegates. Quebec City Ambassadors, many of whom are research professors at Université Laval, helped land eleven of the eighteen international conferences held at the centre in 2018–2019. From Association Meetings International…

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ECM Report Analyses Event Social Media

Iceberg partner European Cities Marketing, in collaboration with TCI Research, has used analysis of over a million social media postings to study the reputation of destinations across Europe. The City Sentiment Index Report reveals the theme of MICE scoring highest intensity in London, and highest positivity in Oslo (pictured). From European Cities Marketing…

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GDS-Index Marks 50 Cities with Brisbane

Brisbane is the latest city to join up with Iceberg partner the Global Destination Sustainability Index, becoming GDS-Index’s 50th signing. The Queensland capital is now part of a global sustainability movement, benchmarking the sustainability of both destinations and their events, and promoting adoption of the seventeen UN Sustainable Development Goals. From HQ…

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Cvent: London Still Top Meetings Destination

London has been named the top meetings destination in Europe for the fifth consecutive year. Cvent, the events and hospitality technology provider, has released its annual rankings. Eastern European cities are gaining momentum, with Prague moving back into the top ten. Istanbul has broken into the top twenty-five. From Association Meetings International…

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Brisbane Wins Ear, Nose and Throat Congress

A major Asia-Oceania medical event is returning to Australia after forty years away. The five day Asia Oceania Otorhinolaryngological Head and Neck Surgery Congress will take place at the Brisbane Convention & Exhibition Centre in 2023. Brisbane and Queensland figure prominently in the sector, with a cancer vaccine being developed by Professor Ian Frazer. From Meeting International…

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EURAM 2018: Managing Both Knowledge and Logistics in Reykjavik

With members in 49 countries, EURAM was founded to advance the academic discipline of management across Europe. Last year it held its conference at the University of Iceland in Reykjavik. Around 2,000 papers were reviewed in advance, and over 1,700 delegates took part. The legacy was a stronger society. Photo: Háskóli Islands. From Association Meetings International…

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Below the Waterline: A Podcast from The Iceberg

The Iceberg has always been dedicated to identifying and celebrating the greater mass of hard-to-see business events legacies lying hidden under the all-too-visible tip of travel and hospitality spending. So now it’s time to examine what lies beneath in a bracing new way. It’s time to take a deep breath and plunge “Below the Waterline”. In…

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Cambridge: Capitalising on an Expanding Campus

Cambridge is capitalising on its reputation in medical science and technology, winning international events that will bring in more than 3,000 delegates and £3.2 million of economic impact over the next two years. The Cambridge Biomedical Campus is also expanding into one of the world’s leading centres in the sector. From AMI Intellectual Capitals…

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London Wins First Major Robotics Conference

London has been chosen to host the IEEE RAS (Robotics and Automation Society) flagship International Conference on Robotics and Automations in 2023. Over 4,000 experts in artificial intelligence and robotics will attend the four-day conference at ExCeL London, bringing £13 million into the city. The event will feature a robotics competition for schoolchildren. From Association Meetings International…

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Hamilton Hosts Historic NAISA Conference

Hamilton in New Zealand has hosted a record-breaking Native American and Indigenous Studies Association Conference. The event, held at the University of Waikato, was being staged for the first time outside the United States or Canada. It attracted a record 1,872 registrations from countries as far afield as Scandinavia and South America. From Meetings International…

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New Meetings Bring Brisbane AU$112m

Lord Mayor Adrian Schrinner has announced Brisbane will receive an economic boost of over AU$112 million from new business events taking place in the city over the coming years. The forecast is an annual record achieved by Brisbane Marketing with partners including BCEC (the Brisbane Convention & Exhibition Centre). From Meetings International…

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