Sector: Destination Marketing

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Growing Pains: Making a Case for Convention Centre Expansion

As event organisers attract bigger audiences, they can outgrow the centres that once hosted them. But expansion of those venues is a tall order since most involve public funding. Getting buy-in for major investment may mean navigating a complex political maze, wrangling support, and explaining why a centre matters to a city’s economy. From PCMA…

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BestCities Resources & Learning

Access our free library of industry-leading templates and checklists to guide you through every stage of your international conference planning. Read the latest industry trends, opinion pieces and best-practice guides to shaping international events, straight from some of the world’s foremost experts. Read the latest industry trends, opinion pieces and best-practice guides to shaping international events,…

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GICEC: Global Venue Serving Local Industry

The Event Africa, in partnership with The Iceberg, presents a case study on the Tanzhou International Convention and Exhibition Center. GICEC capitalises on its intellectual resources and has purpose-built a venue to serve local industry by enabling trade on a global platform. This includes GICEC’s Robotation Academy, housed on site. From the Event…

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The Cloud: Rome’s New Silver Lining

The creation of La Nuvola Convention Centre, also called The Cloud, has lifted Rome’s appeal as a meetings destination. Despite its much-criticised spiralling costs, construction taking eight years to complete at a cost of €239 million, it’s estimated that the centre could generate between €300 and €400 million annually within five years. From Meetings & Incentive Travel…

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VisitScotland Expo Sees “Record” Appointments

VisitBritain’s flagship business event MeetGB has been held in Windsor, and VisitScotland Expo has said that its recent staging was one of the biggest since the event began life in 1980. The exhibition took place at Glasgow’s SEC over two days, and saw 340 businesses showcasing products to over 550 buyers. From Meetings & Incentive Travel…

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Ottawa Conference Ambassadors Sought

Canada’s capital, Ottawa, is to launch a conference ambassador programme. Together Ottawa Tourism, the Shaw Centre (above) and Invest Ottawa will offer bespoke support to local experts becoming “trailblazers” by helping the city to secure major meetings. ThinkOttawa will work with its ambassadors to prepare bid documents and provide support. From Association Meetings International…

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WTM Africa 2019 Held in Cape Town

World Travel Market Africa 2019 has been held at CTICC (the Cape Town International Convention Centre), with thousands of exhibitors and buyers from across the globe attending the leading travel and tourism event in the continent. The meeting included both the African Responsible Travel Awards, and two-day Business Case for Responsible Tourism conference. From the Event…

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Amy Calvert Appointed New EIC CEO

The Events Industry Council has announced the appointment of a new Chief Executive Officer, Amy Calvert, after a global search. Calvert is currently Senior Vice President of Convention Sales and Services with Visit Baltimore, and has worked in the past for Long Beach Convention Bureau and Intercontinental Hotels Group. From the Events Industry Council…

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30 Young Destination Professionals Honoured

Destinations International and its Foundation have announced the 2019 “30 Under 30” class, which will convene at the 2019 Destinations International Annual Convention this July in St. Louis, Missouri. The young honorees (the 2018 class is pictured) come from a variety of destination organisations, and will receive mentoring and other opportunities under the scheme. From PCMA…

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Associations World Congress 2019 Held

Several hundred association executives and exhibitors from across the meetings industry have gathered in Gothenburg, Sweden, for the two-and-a-half day 2019 Associations World Congress. The event kicked off with a special forum for medical associations and an uplifting musical reception with performances from various choirs and orchestras. From Association Meetings International…

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Vancouver CC Marks Tenth Anniversary

Over nine million guests have visited the Vancouver Convention Centre from across the world in its ten year history, generating more than $2.4 billion in direct spend for British Columbia. The events held at the venue include TED conferences, trade shows, corporate meetings, banquets and fundraisers. From Meetings & Incentive Travel…

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Walking the Talk: The ICT CSR Legacies of Sarawak CB

School computer labs across rural Sarawak, Malaysia, will be benefitting after convention organisers and their delegates complete surveys from the Sarawak Convention Bureau. Sarawak CB will be making a donation for each returned form to the Chumbaka Junior Innovate Fund. By Jane Vong Holmes, Senior Manager Asia, at Iceberg Partner GainingEdge (second left). Many of the world’s…

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Looking Up: The UK North Prepares for Events Conference

In advance of the Business Visits and Events Focus North conference in Leeds, organiser John Gallery has been making the case that the north of England offers meetings industry planners good value for money. Some of the region’s destination marketing organisations are also aligning economic development ambitions with events in target sectors. From Meetings & Incentive Travel…

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Associations World Congress: Moving Between the Streams

The Associations World Congress has just taken place in Gothenburg, Sweden. After an opening forum for medical associations, with a keynote on collaboration from Volvo, a new format encouraged delegates to move freely between content streams. Highlights included sessions about governance, communications and also the association of the future. From Boardroom…

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Destination Marketing: The Role of Conference Ambassadors

No convention bureau would be seen dead without a conference ambassador programme. But why are they important? Here’s a round up from Edinburgh, where budget cuts recently threatened the very existence of its ambassadors, to Glasgow, Dubai, Montreal (whose ambassador gala awards is pictured), Calgary, Ottawa, Toronto and Korea. From Association Meetings International…

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The Iceberg’s James Latham: Creating Positive Impact

How can events have a “positive impact” on their destination? James Latham of The Iceberg discusses key trends in legacy and how meetings can create them, legacies being those outcomes relating to the purpose of an event in trade, innovation, education, healthcare, conflict resolution etc. which grow over time. From BestCities Global Alliuance…

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24 August 2019

ECM Summer School 2019, London, UK

The ECM Summer School is an unmissable learning opportunity for all professionals working in Convention Bureaux, Tourist Offices, Congress Centres, Airlines, Hotels, DMCs, PCOs & Meeting Planners! The aim is to equip professionals with the latest marketing tools and to help them to develop the knowledge and skills required for a successful career in conference,…

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Thailand: Prescribing a Healthy Sector

Thailand’s aspiration to become a leading pharmaceutical destination has received a shot in the arm with the country recently hosting the CPhI Southeast Asia trade show. Organiser UBM brought the event to Bangkok for the first time in conjunction with the Thai Pharmaceutical Manufacturers Association and Board of Investment. From AMI Intellectual Capitals…

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Kigali: How Rwanda is Meeting its Future

Imagine a place where strong African culture meets modern urban life, and where years of troubled history have given way to cosmopolitan regeneration. Add in a pioneering new venue like the Kigali Convention Centre, and welcome to the capital of Rwanda, “land of a thousand hills”, in central East Africa. From Boardroom…

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Leeds Hosting Meetings Conference for North

Delegates attending the Conference and Hospitality Show held at the First Direct Arena Leeds later this month can also attend a Business Visits and Events Focus North conference, bringing together experts to explore how the north of England can gain a larger share of the £43.3 billion UK meetings and events industry. From Meetings & Incentive Travel…

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Calgary’s BMO Centre Expansion Approved

Funding has been approved for a $500 million expansion that will double the size of Calgary’s BMO Centre to almost a million square feet and transform it into Canada’s second-largest venue. The further funding will create new spaces for hosting conferences, meetings and exhibitions, to help attract larger conventions and events. From Meetings International…

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