GainingEdge Advisory | Issue #6
Sector: Destination Marketing
Darwin: Ecology Conference Makes Natural Selection
Darwin in Australia’s Northern Territory will host from 800 to 1,200 international delegates for the World Conference on Ecological Restoration in 2023. The meeeting, secured by NT Business Events, the Darwin Convention Centre and the Society of Ecological Restoration Australia, will leave an important legacy across the world’s damaged ecosystems. From AMI Intellectual Capitals..
Quebec: Events Strengthen Hub in Life Sciences
The Quebec City Convention Centre has 24 national and international conferences on its books related to the life sciences and health technologies, a thriving sector in the Canadian city, between 2022 and 2025. Quebec’s life sciences industry employs 56,000 across 456 companies and is worth $5.8 billion. From AMI Intellectual Capitals…
ICCA Annual Statistics Study 2020
The past year has transformed the way the international association meetings industry does business. As a result, the International Congress and Convention Association has also reinvented its 2020 ICCA Statistics Report on the association meetings market. The Iceberg partner has prepared this latest iteration of the study with a more holistic and accurate representation of the…
Expo 2020 Attracting Satellite Meetings
With Expo 2020 Dubai opening in October, the emirate is poised to welcome major corporate and incentive groups intending to let delegates explore the show during their visit. The new Dubai Exhibition Centre within the Expo 2020 site will also host several important events, including the Dubai Association Conference. From Meetings International…
Australian MI Agrees AU$50bn 2030 Plan
Meetings industry leaders have just convened at a roundtable to thrash out their strategy for the future of business events in Australia. The event was hosted by both Tourism Australia and the Business Events Council of Australia, whose Deputy Chair Geoff Donaghy (pictured) is also CEO of meeting venue ICC Sydney. From Conference & Meetings World…
Tokyo 2020: Staging a Hybrid Global Event Too Big to Fail
The Tokyo 2020 Olympics were the most expensive to date, and too big to fail, despite ongoing challenges from the pandemic. Gary Grimmer, the Executive Chairman of Iceberg partner GainingEdge, says they make a timely case study for planners and destinations in the new paradigm of broadcast-friendly hybrid events. From Meetings & Conventions Asia…
Associations, Meetings, Destinations: Changed Rules Post Pandemic?
The relationship between major associations and the cities hosting their meetings, although generally happy and fruitful, is beset by the similar issues to any relationship essentially transactional in nature. So, how will things change in the industry landscape redrawn by COVID-19? From editor’s blog at Association Meetings International…
BestCities Reaches 21: Collaboration Key for Destination Alliance
BestCities Global Alliance has just celebrated twenty-one years since its founding. Managing Director Lesley Williams reflects upon the Iceberg partner’s past and future, and upon the role collaboration has played in the journey. She also pays tribute to the BestCities’ member destinations and to more recently formed alliances. From BestCities Global Alliance…
PCMA’s Sherrif Karamat: How Business Events Create Better World
Sherrif Karamat is the President and CEO of the Professional Convention Management Association. He claims here that the pandemic is raising the need to focus now on why we meet and why events like congresses are held. He also has some interesting ideas about The Iceberg’s favourite subject of legacy. From Meetings International…
9 September 2021
ECM 16th TourMIS Users’ Workshop & International Seminar 2021, Vienna
This year’s topic is on Consumer Trends and Changes in Travel, Before and After the Pandemic. Directed toward managers, academics, as well as consultants and representatives of governments and international organizations dealing with tourism, participants are invited to register for both days or can choose to participate in just one event. Thursday, September 9 will be…
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Know-How Face-to-Face: An Alternative Iceberg
The Iceberg always enjoys meetings described with an iiceberg metaphor. But this time it is not the broader legacy benefits that are harder to see below the surface, but the tacit versus explicit knowledge imparted. German Convention Bureau MD Matthias Schultze discusses face-to-face and his hybrid BOCOM event. From Matthias Schultze via LinkedIn…
The Impact of Coronavirus on Europe’s Convention Sector 2021
The Strategic Alliance of the National Convention Bureaux of Europe has published an update of its 2020 study on The Impact of Coronavirus on Europes Convention Sector. The new report, prepared by Tourism Economics, provides three recovery scenarios to reflect the possible range of developments given the level of uncertainty about how the pandemic situation…
The Impacts of the Pandemic on Convention Bureaus in Europe
Convention bureaus have operated as key stakeholders in the meetings industry for over a century, assuming major responsibility for marketing their cities, regions and countries as destinations for the hosting of business events, from small corporate gatherings to the vast annual conferences organised by international associations. During all of that time it has been clearly…
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