Sector: Destination Marketing

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Australia Raises Bid Fund by AU$3m

The national convention bureau Business Events Australia has placed AU$3 million more in the subvention pot to support bids for international events. Since its launch in 2018, the Business Events Bid Fund Program has helped attract 40 international events to Australia, worth about AU$411 million to the economy. From Association Meetings International…

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Northstar Editors Give Global Outlook on Sector Recovery

Singapore is tightening up its COVID restrictions. The UK has piloted large free-of-mask events, but uncertainty remains over resuming international meetings. With the global vaccine rollout still not injecting enough certainty into the industry, four Northstar editors from around the world have collaborated on a global outlook. From Meetings & Incentive Travel…

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IMEX’s Carina Bauer: New IMEX BuzzHub Bets on Community

As Iceberg partner the IMEX Group launches its latest digital platform IMEX BuzzHub, CEO Carina Bauer explains how the community is key to COVID-19 recovery. Bauer reveals also latest plans for IMEX America in November, and why organising any trade show right now is “an exercise in extreme preparedness”. From Meetings & Incentive Travel…

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Budget Cuts, But Quick Recovery? Pandemic Impact on Euro CVBs

Three quarters of CVBs (convention bureaux) have suffered financial cuts over the pandemic year, according to a new report called “The Impacts of the Coronavirus on Convention Bureaux in Europe”. What does this mean for the meetings industry in general and for associations? Report author Rob Davidson explains. From Association Meetings International…

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Madrid CVB: Making the Case for Congresses to Leave Lasting Legacy

Madrid Convention Bureau’s development of legacy projects includes collaborations with EMS, the European Emergency Medical Services Congress, setting up first aid training stations for the citizens of Spain’s capital. Now comes the European Society for Radiotherapy and Oncology, whose ESTRO 2021 bidding process was focussed all around legacy impact. From Boardroom…

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22 September 2021

ECM Autumn Meeting, Online

THIS IS NOT A TOURISM CONFERENCE. Why? Because the future of tourism is about much more than tourism – and with this conference, European Cities Marketing in association with Group NAO invites ECM members, destination and tourism professionals to seek above and beyond tourism to inspire our industry’s future. We want to remind ourselves to…

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26 May 2021

ECM Webinar | Impacts of the Pandemic on Convention Bureaus in Europe

(ECM members only.) This webinar will discuss the results of a major survey of European convention bureaus, exploring how they have been affected by the Covid-19 pandemic of 2020 and 2021. 134 convention bureaus representing countries, cities and towns from all over Europe participated in the survey by MICE Knowledge, describing how they have adapted to…

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ECM Mentor Programme

The current raging of the COVID-19 virus across the globe has already had enormous consequences for the Meetings Industry. It poses however, a whole different challenge for newly-appointed professionals in our industry whether working in CVBs, hotels, venues, PCOs all over Europe. Indeed, they are currently missing out on being at these central platforms, which are…

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17 May 2021

GainingEdge Online Professional Development | The Bidding Process

How can your destination secure more business events in a pandemic and post-pandemic world? What are some lead sources of business events that your destination can harness? How do you prepare a winning bid proposal? The course provides approximately 90 minutes of learning via a combination of live, instructor presentations and interactive student engagement. The…

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11 May 2021

GainingEdge Online Professional Development | Local Host Development

How is a strong association community in your destination beneficial to business events? What are some practical ways to build and strengthen the association community in your destination, keeping in mind the impacts from the pandemic? How can you develop and support an Ambassador program in your destination? The course provides approximately 90 minutes of learning…

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10 May 2021

GainingEdge Online Professional Development | Brand Development

What makes your destination stand out as a business events destination? How can you effectively plan and communicate your destination brand to your target audience? What branding adjustments should you consider as a result of the pandemic? The course provides approximately 90 minutes of learning via a combination of live, instructor presentations and interactive student…

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29 April 2021

ECM & DTTT Trend Chat | The Future of Urban Tourism

For this live event, we will explore the opportunities to innovate and recover for urban destinations, bringing to you the diverse perspectives of different but equally thriving destinations. We foresee a very exciting discussion aimed at trying to define where city tourism is heading. If you expect to simply take away a list of ingredients to…

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28 April 2021

ECM Webinar | Tips for Planning Your Content Calendar In Uncertain Times

As the world begins to open up, many destination marketers are faced with the challenge of planning their marketing strategy amid the uncertainty. What kind of content will speak best to visitors right now? How can you keep your locals engaged? And how are other destination marketers staying agile when it comes to content planning? In…

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Japan: Looking Beyond the 2020 Summer Olympics

The Japan Convention Bureau, working under the umbrella of the Japan National Tourism Organisation, went all-online for its annual event targeted at event planners, Meet Japan. The educational familiarisation trip showcased the 2017 18th World Congress on Lung Cancer in Yokohama, plus a virtual tour of Osaka, set to host Expo 2025. From Boardroom…

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It’s Time – A Global Report on Destination Marketing and Communications

During the past twelve months, marketing activities have been severely curtailed. This global report looks at both what channels destinations have been using to remain engaged with audiences and what is being planned for the future. PR agency Davies Tanner has now launched the second stage of research to ensure continued up-to-date intelligence for the…

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