What makes your destination stand out as a business events destination? How can you effectively plan and communicate your destination brand to your target audience? What branding adjustments should you consider as a result of the pandemic? The course provides approximately 90 minutes of learning via a combination of live, instructor presentations and interactive student…
For this live event, we will explore the opportunities to innovate and recover for urban destinations, bringing to you the diverse perspectives of different but equally thriving destinations. We foresee a very exciting discussion aimed at trying to define where city tourism is heading. If you expect to simply take away a list of ingredients to…
As the world begins to open up, many destination marketers are faced with the challenge of planning their marketing strategy amid the uncertainty. What kind of content will speak best to visitors right now? How can you keep your locals engaged? And how are other destination marketers staying agile when it comes to content planning? In…
The Japan Convention Bureau, working under the umbrella of the Japan National Tourism Organisation, went all-online for its annual event targeted at event planners, Meet Japan. The educational familiarisation trip showcased the 2017 18th World Congress on Lung Cancer in Yokohama, plus a virtual tour of Osaka, set to host Expo 2025. From Boardroom…
During the past twelve months, marketing activities have been severely curtailed. This global report looks at both what channels destinations have been using to remain engaged with audiences and what is being planned for the future. PR agency Davies Tanner has now launched the second stage of research to ensure continued up-to-date intelligence for the…
Global convention sector consulting firm GainingEdge has launched the first annual report on leveraging the intellectual capital of convention destinations, based on an analysis of international association leadership. The research underpinning the Iceberg partner’s report identifies the relative strengths of 350 destinations via the presence of their local intellectual leaders in the governing bodies of international associations…
The European Society of Cardiology has said that its ESC Congress, the world’s largest gathering of heart specialists, will be back at ExCeL London in 2024. The society ran its 2015 event at the venue, bringing in more than 32,700 participants from 140 countries, and leaving a legacy of public involvement. From Meetings & Incentive Travel…
State officials in Nevada have relaxed restrictions while raising the capacity limits for large gatherings. The news means that major events can run on the Las Vegas strip at fifty percent capacity, up to 250 people, as long as organisers get approval for their plans and have a COVID mitigation strategy. From Conference News…
Rarely have signs of demand been more welcome than the announcing of the first exhibitors at November’s IMEX America, which will open in its new Las Vegas home, Mandalay Bay. Those already confirmed span all sectors of the industry. The Iceberg partner event will soon be posting safety guidelines. From Meetings International…
The GSM Association intends to welcome 50,000 attendees on site to Barcelona during Mobile World Congress at the end of June, plus many more digitally for the entirely hybrid event. The show welcomed over 100,000 visitors in 2019. Every physical attendee will need to give a negative COVID-19 test every three days. From Conference News…
The key role that conference ambassadors can play in a city’s fortunes has been highlighted by Dubai Business Events securing several international association events last year. The World Marinas Conference 2021, World Congress of Direct Selling 2023 and World Congress on Intelligent Transport Systems 2024 were all secured by ambassadors. From Association Meetings International…
The World Congress on Railway Research will be taking place at ICC Birmingham, following a global bid process. On behalf of the UK’s rail industry, the RSSB and the University of Birmingham will jointly stage the meeting in June 2022. Birmingham is a key hub across both current and forthcoming railway networks. From Conference News…
Glasgow says it has secured 28 new conferences during the COVID-19 pandemic, which are expected to bring in around 36,000 delegates. The events, all won since last April, could be worth £84 million to the city. Glasgow Convention Bureau worked jointly on the bids with the destination’s academic conference ambassadors. From Association Meetings International…
A new report names London the “intellectual capital” of the world. The study ranks destinations by the number of international association board members living in them. But the UK capital could attract more meetings by better “harnessing” its potential conference ambassadors. The report is from Iceberg partner GainingEdge. From Association Meetings International…
Almost all restrictions on events in England could be lifted by June 21st, UK Prime Minister Boris Johnson has said. Some may be permitted to go ahead with restricted capacities of up to 1,000 people or 50 percent attendance from May 17th. More pilot events will run with testing. From Conference News…
As spring arrives in the northern hemisphere, there is a growing sense of hope. Some destination marketing organisations (DMOs) have been able to continue their association conference business through the pandemic. But others have faced severe budget cuts, as Sarah Fleming, the owner of Sarah Fleming Associates, explains. From Association Meetings International…
CTICC (Cape Town International Convention Centre) has been both serving the people of the Western Cape and adapting to the changing business landscape of the pandemic. The venue’s annual general meeting was the occasion to look back on a year that brought a massive share of challenges and opportunities. From Boardroom…
The official launch of this report follows an extensive survey which targeted 224 City, Regional and National Convention Bureau and Destination Marketing Organisations whose primary role is in the promotion and hosting of business events. The report highlights a number of key findings specifically related to marketing and communications. Discover how destinations have communicated with…
Powered by 
