Sector: Environment

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Seoul Partnering with Other Korean Cities

The Seoul Convention Bureau is partnering with other Korean cities to promote business events. In 2019 nearly 7,000 delegates made use of co-marketing support provided by Seoul and Gangwon for incentive group tours. Currently Gangwon and Gwangju have agreements with Seoul, with four more cities joining up later in 2020. From Meetings International…

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University of Leeds Hosts Ice Age Event

The Iceberg does like an ice event. The synergy between academia and meetings was recently on show with the University of Leeds hosting a group of experts on the Great Ice Age. The meeting, which explored the pressing issues around climate change, worked closely together with the college’s convention bureau MEETinLEEDS. From Association Meetings International…

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Sustainable Agency: Legacy by Nature, Legacy by Name

The Iceberg doesn’t usually focus on the activities of individual agencies working across the meetings and events sector. But it is hard not to notice one founded at the same time as our very own little platform celebrating business event legacy, particularly when that agency is actually called “Legacy”. From Meetings & Incentive Travel…

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Event Sustainability: Has the Emergency Already Been Sounded?

With a scientific consensus that we are already in a full-blown climate crisis, events are under widespread scrutiny for environmental impact. So are meetings now in a state of emergency? German Convention Bureau Director Matthias Schultze, UFI CEO Kai Hattendorf and Iceberg Founder James Latham are among the sector voices canvassed. From EventMB…

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Medical Meetings: Designing to Provide “Provider Wellness”

Workers in any industry can suffer from burnout, stress, anxiety and exhaustion. For those employed in the medical field, problems can be real and severe. So in the last few years planners have been designing medical meetings that provide some appropriate “provider wellness”, as well as more customary networking and education. From PCMA…

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Meetings Technology: Facilitating the Future of Face-to-Face

According to Jim Sharpe, the new CEO of Aventri, event technology is now far easier to use. Whether it’s using a WhatsApp group to stay in contact with event planners, or automating reporting to capture meeting metrics, technology is not only impacting carbon footprint but also changing and upskilling teams. From Meetings & Incentive Travel…

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Below the Waterline Talks: Association Meeting Legacy

The Iceberg is now identifying and celebrating the greater mass of hard-to-see business events legacies that lie hidden beneath the surface in a new podcast “Below the Waterline”. In the fourth of a series featuring significant meetings industry players, Iceberg founder James Latham catches up with BestCities Global Alliance Director of International Associations Jane Cunningham…

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The Destinations Powering Sustainable Energy Meetings

Many cities powering ahead in renewable energy have appropriate geographic or climatic conditions. But traditional oil and gas-rich destinations are also attracting meetings in the sector. Here’s how Abu Dhabi, Calgary and Singapore, plus Costa Rica, Norway, Monaco, Australia and New Zealand, are all meeting the shifts in power. From AMI Intellectual Capitals…

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Hamburg: Port to the World Plays the Music of Meetings

Germany’s second city, Hamburg, is “Port to the World”, and attracts maritime events as well as the renewable energies sector. Venue CCH (Congress Center Hamburg) reopens in 2020 to become the country’s largest conference facility. But the UK Institute of Acoustics drew on musical heritage for its own event. From Meetings & Incentive Travel…

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The Exhibition Industry and UN SDGs (2nd Edition, December 2019)

UFI, the global association of the exhibition industry, has updated its database of initiatives and projects from the exhibition industry that support the Sustainable Development Goals of the United Nations. This resource showcases work done by organisers, venues, and service providers alike. It was initiated by the UFI Working Group on Sustainability and put together…

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Corporate Travel Spend Hits Five-Year High

The number of corporate travel buyers forecasting bigger budgets for 2020 is now at a five-year high, according to annual research from the Business Travel Show. 41 percent of buyers said they would have more money to spend on travel in 2020, a rise from 33 percent last year. From Meetings & Incentive Travel…

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Meetings Industry Talks Sustainability at COP25

The teenage climate activist Greta Thunberg may have grabbed more headlines, but meetings and events leaders also got to address some of the biggest sustainability challenges facing the industry during a panel debate at UN Climate Conference COP25 in Madrid. Article includes full video from the session. From Association Meetings International…

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Seoul Secures Six Major Meetings to Start 2020

Seoul is gearing up for a busy new year of international meetings, with six notable large-scale gatherings set to bring 17,200 participants to the city’s conference venues in the first half of 2020. The three biggest account for 10,900 of the total and are enjoying the destination’s event support programme PLUS SEOUL. From Boardroom…

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Getting Personal with AI, Sustainability, and Evolving Q and A

In comes another year, and with it yet another list of trends to watch on the horizon. Events will deliver personalised experiences with the aid of artificial intelligence. Plus, sustainability, the UN’s Sustainable Development Goals and flygskam (flight shaming) are also on the map, as is Q and A 2.0, Conversation and input. From PCMA…

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Meat-Free Meetings: The 2020 Commitment of a Trade Show Vegan

2019 was the year veganism went mainstream. In 2020 Veganuary, or going vegan for January, is bigger than ever. One Iceberg publishing partner is sampling fast food vegan options, went vegan at Associations UK Congress 2019, and will again at all 2020 events. From editor’s blog at Meetings & Incentive Travel…

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Sustainability: COP25, Brexit, Greta Thunberg and the UN SDGs

Sustainability is high on the events industry agenda. COP25’s Events Industry Council panel discussed vegan menus, recyclable cups and refillable bottles. Britain’s Brexit is shaking up supply chains and may encourage local sourcing. Iceberg partner Positive Impact is engaging the industry in the UN’s Sustainable Development Goals. From Meetings & Incentive Travel…

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Mariela McIlwraith: The Events Industry Climate Panel at COP25

Last December Mariela McIlwraith, Director of Industry Advancement at the Events Industry Council, went to the UN Climate Conference COP25 in Madrid. There she took part in a panel discussion on the role of the meetings sector in bringing people together to act on climate. From the Events Industry Council…

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MCI: Seven Emerging Industry Trends for a New Decade

For Iceberg partner MCI, seven key industry trends are emerging as the new decade begins: human-centred technology, a new meaning to “live”, the move from “event planners” to “event strategists”, the evolution of personalisation, trust and ethics in the data economy, the power of brands, and sustainability in action. From MCI…

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