Sector: Trade Fairs

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Legacies in Beekeeping: SBFA’s World Congress Bid Outcomes

When the SBFA (Serbian Federation of Beekeeping Association) entered the “Incredible Impacts” grants run by the Iceberg partners ICCA and BestCities Global Alliance this year, its bidding stage legacy story wasn’t eligible. Even so, SBFA’s efforts are discussed by the association and Serbia Convention Bureau. From BestCities Global Alliance…

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A Balancing Act: Dutch Events and Associations Talk Autumn Strategy

In mid-June the Netherlands started to welcome international travellers back to its borders. There is no limit for maximum attendees at meetings and events, but associations even so are wary, and with countries like the US, India and Australia still unable to travel, planners are considering best strategy for the coming autumn. From Boardroom…

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PCMA Collaborates on Virtual Event Covering MI Business Models

The pandemic is forcing so many sectors to rethink how they operate, including business events. So PCMA, the 7,000-member association for the industry, collaborated with the National Speakers Association and also the International Association of Speakers Bureaus on a virtual event addressing new business models. From Forbes…

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RNC 2020: Three Key Takeaways from the Online Convention

2020’s RNC (Republican National Convention) offered event industry strategists another opportunity to see how organisers of a high-stakes, big-budget meeting can answer the challenges of capturing audience attention and engagement during the pandemic, still getting criticism over their choice of venues and lack of social distancing. From PCMA…

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The Bulb Launches Post-Lockdown Event Sustainability Guide

The Bulb, a UK-based sustainable event consultancy, has released a guide to help meeting organisers to navigate the “new normal” and make sure the progress made in creating a sustainable industry is not lost. The increase in need for PPE (personal protective equipment) has seen a rise in plastic pollution. From Meetings & Incentive Travel…

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DNC 2020: Five Key Takeaways from the Online Convention

2020’s DNC (Democratic National Convention) made history for being the first time a US national political convention was held online. For any professional working in the events industry, it was an historic chance to watch and learn from a high-profile, all-or-nothing experiment in how to capture audience attention and engagement. From PCMA…

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Seoul’s Events Recovery: Slow and Steady

Seoul cautiously resumed business events in June, starting with exhibitions and congresses. Dental meeting SIDEX was the first large-scale example with 4,860 attendees over two days. After their firm focus on sanitation protocols, organisers confirmed two weeks later that no COVID-19 cases had arisen after it. From Meetings & Incentive Travel…

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Strategy for Associations Going Virtual

While some associations are adapting quicker than others, there remains a general misconception on what is a virtual event. Is it anything as simple as a giant Zoom call, or does it entail more than that? Can simply renting a platform solve everything? What is the role now of event planners? Creating a virtual congress is as…

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A New Tomorrow: Long Thinker Catalogue

As part of the #aNewTomorrow initiative, Iceberg partner ECM (European Cities Marketing) invited ten Long Thinkers – experts in their fields, industry influencers and purposeful changemakers – to look further ahead, beyond thee crisis and towards a New Tomorrow for tourism and destinations. These are now all compiled in this catalogue and shared anew. A…

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Hong Kong Eventprofs Demand Support

Event professionals in Hong Kong have been urging government to provide further financial support as COVID-19 continues to batter the industry. The Hong Kong Exhibition & Convention Industry Association presented a member survey to the Hong Kong SAR’s Commerce and Economic Development Bureau. From Association Meetings International…

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Dubai “Safest” Location Hosts AI Event

Dubai is the safest location in the world in which to host international exhibitions, according to a survey of 4,000 professionals in 130 countries by Messe Frankfurt Middle East. This July the Dubai World Trade Centre hosted the AiEverything conference, the region’s first in person business event since March. From Association Meetings International…

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Industry Joins to Create UKickstart Event 2020

In an effort to kickstart the market, associations and prominent leaders in the sector have joined together to create and support UKickstart Event 2020 in September. The multi-hub free-to-attend live and virtual event is the first big national face-to-face gathering of meeting professionals since lockdown. From Meetings & Incentive Travel…

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GDS-Index Wins 2020 IMEX-EIC Award

The winner of the IMEX-EIC (Events Industry Council) 2020 Innovation in Sustainability Award is GDS-Index, a benchmarking and performance improvement programme for business tourism and events destinations,. IMEX, an Iceberg partner like GDS-Movement, will celebrate the award in May 2021. From Conference & Meetings World…

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CPhI South East Asia Postpones to 2021

Informa Markets has postponed CPhI South East Asia to May 2021. The event had been scheduled for November 2020 in Maung Thong Thani, Thailand. The meeting is set to return to the Impact Arena next year, and Informa will also create a CPhI South East Asia matchmaking platform online. From Exhibition World…

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Auto Equipment Shows Cancel after CES

AAPX (the Automotive Aftermarket Products Expo) and the co-located SEMA (Specialty Equipment Market Association Show) have together cancelled their shows due to run this November in Las Vegas. Virtual options will be explored. The loss of CES 2021 is now compounded by a further hit of $259 million and about 160,000 attendees. From Exhibition World…

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EMB Seeks Congress Stimulus Support

US exhibition professionals have been urged to support the call to Congress to include the industry’s concerns in any new deal to aid the economy. While they hammer out rival multi-million dollar economic stimulus bills, legislators are being asked by Exhibitions Mean Business to consider multiple provisions. From Exhibition World…

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70 Percent of Italian Events Cancelled

COVID-19 has had a heavy impact on the meetings industry in Italy, which has come to a virtual stop after five years of steady growth, according to new research. 69.7 percent of all events have been cancelled, 16.9 percent deferred until 2021 and only 13.4 percent postponed until autumn. From Meetings & Incentive Travel…

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