Sector: Meeting Design

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Australian MI Agrees AU$50bn 2030 Plan

Meetings industry leaders have just convened at a roundtable to thrash out their strategy for the future of business events in Australia. The event was hosted by both Tourism Australia and the Business Events Council of Australia, whose Deputy Chair Geoff Donaghy (pictured) is also CEO of meeting venue ICC Sydney. From Conference & Meetings World…

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Serendipitous Meeting Leads to Girl Guides Keeping Bees

Much is said about serendipity at events. A recent gathering of the Membership Committee for the African Society of Association Executives, attended by Gary Grimmer of Iceberg partner GainingEdge, saw a chance encounter develop into a legacy collaboration helping Girl Guides to learn beekeeping. From editor’s blog at Association Meetings International…

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Climate Change Can’t Be Solved Without Face-to-Face

On paper, travelling to meetings is less friendly to the environment than meeting virtually. But events face-to-face have value add hard to quantify. Human interaction is vital for challenging entrenched ways of doing business. To tackle climate change, we must surely collaborate in person as well as online. From Meetings & Incentive Travel…

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Tokyo 2020: Staging a Hybrid Global Event Too Big to Fail

The Tokyo 2020 Olympics were the most expensive to date, and too big to fail, despite ongoing challenges from the pandemic. Gary Grimmer, the Executive Chairman of Iceberg partner GainingEdge, says they make a timely case study for planners and destinations in the new paradigm of broadcast-friendly hybrid events. From Meetings & Conventions Asia…

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Thoughts on Industry Future at the AIPC Annual Conference

Boardroom Chief Editor Remi Deve just returned from Lausanne where he attended the Annual Conference of Iceberg partner AIPC. He shares here a few things he learned about the future of the sector from both the meeting’s programme and from reconnecting with colleagues at the SwissTech Convention Center. From Boardroom…

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Know-How Face-to-Face: An Alternative Iceberg

The Iceberg always enjoys meetings described with an iiceberg metaphor. But this time it is not the broader legacy benefits that are harder to see below the surface, but the tacit versus explicit knowledge imparted. German Convention Bureau MD Matthias Schultze discusses face-to-face and his hybrid BOCOM event. From Matthias Schultze via LinkedIn…

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Health Information and Attendee Privacy: Getting Back to Meetings and Incentives Safely

The health and safety of event attendees has always been a big consideration for meeting professionals. The COVID-19 outbreak, however, has brought health and safety into focus like never before. As many organisations consider resuming incentive group travel programs, health and safety is the most talked about element and an area of uncertainty as COVID…

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Hybrid Congress Guidelines

To mark Global Meetings Industry Day, Iceberg partner BestCities Global Alliance and the International Association of Professional Congress Organisers (IAPCO) have joined together to help associations articulate their new hybrid congress guidelines. In the wake of the pandemic, associations must rethink the design and delivery of events to make sure they can bring together international…

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Beyond Food: Beyond COVID-19

Chapter IV of Beyond Food looks at the devastating effect of the pandemic on the conference and events market, and at how the industry is addressing a new way of working post-COVID. Beyond Food: Beyond COVID-19 (Lime Venue Portfolio website, registration required)

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US Healthcare Meeting Requiring Attendees’ Proof of Vaccination

While many conferences are still remaining virtual, the Healthcare Information and Management Systems Society is going back in person to Las Vegas, but requiring attendees at its August conference to show proof of their vaccinations. One of the larger healthcare events in the US, HIMSS cancelled last year because of the pandemic. From Associations Now…

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GAHP’s Martin Sirk: How Associations Are Evolving Their Meetings

The Iceberg always enjoys hearing from Martin Sirk, the International Advisor of our partner the Global Association Hubs Partnership and owner of Sirk Serendipity. In an AMI podcast Martin discusses the future of association meetings in terms of both vaccine passports and also of outcomes measurement. From Association Meetings International…

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Northstar Editors Give Global Outlook on Sector Recovery

Singapore is tightening up its COVID restrictions. The UK has piloted large free-of-mask events, but uncertainty remains over resuming international meetings. With the global vaccine rollout still not injecting enough certainty into the industry, four Northstar editors from around the world have collaborated on a global outlook. From Meetings & Incentive Travel…

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IMEX’s Carina Bauer: New IMEX BuzzHub Bets on Community

As Iceberg partner the IMEX Group launches its latest digital platform IMEX BuzzHub, CEO Carina Bauer explains how the community is key to COVID-19 recovery. Bauer reveals also latest plans for IMEX America in November, and why organising any trade show right now is “an exercise in extreme preparedness”. From Meetings & Incentive Travel…

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Madrid CVB: Making the Case for Congresses to Leave Lasting Legacy

Madrid Convention Bureau’s development of legacy projects includes collaborations with EMS, the European Emergency Medical Services Congress, setting up first aid training stations for the citizens of Spain’s capital. Now comes the European Society for Radiotherapy and Oncology, whose ESTRO 2021 bidding process was focussed all around legacy impact. From Boardroom…

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ESTRO: Saving Lives, Leaving Legacies in Destination Health

Alessandro Cortese leads ESTRO (European Society for Radiotherapy and Oncology) and has put a new notion at the centre of his meeting strategy: local legacy, or how much the hosting city will benefit from the event, measured by improvements in health. Here he discusses what could be the model of the future. From Eventoplus…

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GMID’s New York City Event: Two Attendees, Two Ways to Attend

Global Meetings Industry Day was celebrated in New York City with a hybrid event. An enterprising sector publication chose to experience the meeting both online and in person, so here are two contrasting views on different ways to experience a single event, including the role of serendipitous encounters, dessert and champagne. From PCMA…

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IBTM World Virtual and IBTM World 2021 by David Thompson

Event Director David Thompson (pictured left), is a familiar figure around the show floor at Iceberg partner IBTM World. In this podcast, he talks through the experience of running IBTM World Virtual in 2020, and why he is certain there will be a live event in Barcelona this year. From Meetings & Incentive Travel…

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Incredible Impacts: 2020’s Lessons in Legacy

Last September, the “Incredible Impacts” programme run collaboratively by Iceberg partners ICCA and BestCities Global Alliance selected three winning associations for the meeting legacy projects they submitted. Each of the three had shown a dedication to creating legacies that went far beyond the conference walls. The three winners were: Ecocity Builders and the BCIT Ecocity…

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Good Practice Guidance: Addressing COVID-19 Requirements for Re-Opening Business Events –...

In March 2020, the Iceberg partners AIPC and UFI released good practice guidance to help members manage the unfolding crisis, and in April 2020, further guidance on repurposing a convention or exhibition centre to serve as a temporary emergency facility. It is a role that many centres embraced to serve their community in a time…

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Future Meeting Space – The Future Role and Purpose of Business Events

The “Future Meeting Space” (FMS) innovation network was launched by the GCB (German Convention Bureau) in cooperation with the Fraunhofer Institute for Industrial Engineering IAO. This research project focuses on trends, innovations and social developments, identifying their possible influence on the event industry. In this context, research questions focus on how future events should be…

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Future Meeting Space Presents Research

After eighteen months of research, the Future Meeting Space innovation network of the German Convention Bureau and the Fraunhofer Institute for Industrial Engineering IAO has presented its latest study project. The main findings of the research highlight the relevance of events in organisations’ communications mix. From GCB…

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