For Iceberg partner MCI, seven key industry trends are emerging as the new decade begins: human-centred technology, a new meaning to “live”, the move from “event planners” to “event strategists”, the evolution of personalisation, trust and ethics in the data economy, the power of brands, and sustainability in action. From MCI…
This year Glasgow Convention Bureau launched the People Make Glasgow Healthier campaign, taking the messages from a few key medical congresses out of the convention centre and into the community. The conferences were able to create a deeper legacy for the city, with for example 180 people receiving lifesaving CPR training, From Boardroom…
Throughout its history, Manchester has played host to many global breakthroughs, including the first stored-program computer and the splitting of the atom. These days it is rising in positioning as a global conference destination, the value of its international association events almost doubling between 2011 and 2017. From Boardroom…
Malaysia hopes that its hosting of the 12th Asia Pacific Conference on Biomechanics in 2023 will help grow the field both nationwide and in the ASEAN region. Partners on the bid included the Malaysia Convention and Exhibition Bureau, the Ministry of Tourism, Arts and Culture and the Ministry of Education. From AMI Intellectual Capitals…
Sydney will be hosting the world’s largest machine learning meeting in 2021. The annual Conference on Neural Information Processing Systems attracted 13,000 experts last week to Vancouver. The data science arm of Australia’s national science agency led the bid with BESydney, supported by the NSW Government. From CIM Business Events…
New Zealand has won its bid to host the 2023 10th World Avocado Congress. The five-day conference will bring the world’s leading avocado growers, researchers, marketers, tech innovators and investors to New Zealand. The bid was led by NZ Avocado, with a video message from Prime Minister Jacinda Ardern. From AMI Intellectual Capitals…
During 2018 MeetDenmark, with consultancy and Iceberg partner GainingEdge, began a major project on outreach. The purpose was to identify how Danish destinations can create significant added value for the international associations coming to Denmark. The objective is to help associations achieve greater impacts in fulfilling their own goals and missions while also strengthening the…
During 2019, the Kuala Lumpur Convention Centre successfully attracted ten major international events due to be held in Malaysia between 2020 and 2025. These meetings, from the energy, medical and education sectors, are expected to be attended by more than 17,300 participants. The venue’s recent expansion contributed to its wins. From Boardroom…
Toronto’s Leaders Circle has just honoured thirteen local experts, from fields including atomic physics and human rights, for their role in bringing international meetings to the Canadian city. Together these experts helped to secure eight major events that will leave lasting legacies in Toronto and Ontario. From Boardroom…
Marketing Cheshire’s “Brilliant Science” programme has helped it win the Society for Reproductive and Infant Psychology September 2020 40th anniversary event. “Brilliant Science” makes the most of the region’s scientific heritage and links, to develop the North West as a hub for international association congresses. From Association Meetings International…
Launched in February, #MEET4IMPACT is creating a framework to support and measure association meetings’ social impacts. In this fifth instalment of our Features series, founder Geneviève Leclerc discusses the one term everyone connects with legacy creation, measurement. Metrics should be a tool for understanding, not an end goal in themselves. From Boardroom…
The impact of the meetings, incentive, conference and exhibition (MICE) industry on the Canadian economy has always been significant, relating to short-term delegate expenditure and long-term job growth and economic development. These types of business events are also an ideal way to counteract seasonality because international business events take place throughout the year, ensuring a…
Adelaide will host the 2023 World Potato Congress, the first time the biennial meeting has been held in Australia. The winning bid was led by the Adelaide Convention Bureau and Potatoes South Australia, which won over the WPC board with the idea of a WPC Trust supporting developing nations R&D. From Association Meetings International…
The Melbourne Convention and Exhibition Centre is to host the 2022 International Congress on Obesity. The winning bid was secured by the Melbourne Convention Bureau, with input also from the Australia & New Zealand Obesity Society and support from Victoria’s State Government and Tourism Australia’s Business Events Bid Fund Programme. From Association Meetings International…
With almost 1,000 senior meetings professionals and association event planners from 75 countries coming to Houston, Texas, the recent 58th Congress of Iceberg partner ICCA, the International Congress and Convention Association, was the largest ever held in North America. The event is one of the industry calendar’s most significant. From Meetings & Incentive Travel…
Business Events Luxembourg was created at the end of 2018 by the Ministry of the Economy of the Grand Duchy and the City of Luxembourg. It is the convention bureau for a destination striving to attract meetings in the government defined key sectors for economic growth: automobility, ICT, space, cleantech and life sciences. From Boardroom…
Florian Gerdes is Marketing Manager Conventions at HCB, the Hamburg Convention Bureau. He describes here HCB’s approach to subvention during low demand, the relationship Hamburg has with UK, what the city has to offer the planners organising within prioritised knowledge sectors, its competition with Berlin and its recent secured bid wins. From Meetings & Incentive Travel…
Every destination has a story to tell and specialist knowledge to attract international meetings. For the South Tyrollean capital Bolzano, with its significant existing tourism business as skiing destination, intellectual capital has also developed around local geography. Eurac is a private research cluster headquartered in the destination. It boasts eleven institutes of different disciplines, including one…
South Africa boasts the most advanced broad-based economy in the continent, and meetings business across Johannesburg, Cape Town and Durban which includes the 5th BRICS Summit, COP17 and the recent World Economic Forum on Africa. Clusters include healthcare and ICT, the $233 million MeetKAT radio telescope also leading in astronomy. From AMI Intellectual Capitals…
Calgary has seen steady growth in life sciences and healthcare, with research clusters spread across the city and a vibrant ecosystem of over 200 companies in the sector, both start-up and mature. Association conferences in the field have seen the potential impact their meetings can have in Calgary, and have consequently been piling up. From Boardroom…
The British Association for the Study of the Liver has just held its annual meeting at the University of Strathclyde Technology and Innovation Centre. Taking the event outside of conference confines, BASL partnered with the British Liver Trust and Glasgow Convention Bureau to bring a liver health roadshow to the city streets. From Boardroom…
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